The Future Is Now With Artificial Intelligence For Marketing
Bernie Borges

The Future Is Now With Artificial Intelligence For Marketing

For some time now Bernie has been talking about the growing importance of learning how to use Artificial Intelligence for marketing. While we still have a lot to learn, AI has finally developed to a point that it can be used effectively, at scale, to reach more customers in personalized ways.

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How Fundbox Uses AI and Humans to Deliver a Great Customer Experience
Bernie Borges

How Fundbox Uses AI and Humans to Deliver a Great Customer Experience

A great customer experience is at the heart of customer loyalty and support – and we all want OUR customers to have that “Wow!” experience. As technology improves there are more and more ways to deliver experiences customers remember and tell others about. Bernie’s guest on this episode of Social Business Engine is Basile Senesi, head of sales and support at Fundbox.

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Bernie Borges

The Journey to Sales 3.0

Three Big Trends Business Leaders Must Embrace Gerhard Gshwandtner is the Founder and CEO of Selling Power Magazine, the leading media property that provides senior

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Mario Martinez Jr.

5 Steps to Know What Content to Produce that Performs

In our first Up Close podcast series, I partnered with Brandon Andersen, Chief Strategy Officer at Ceralytics to address one of the biggest challenges content marketers face – knowing what content to produce. The theme of this five episode podcast series is “How to Harness AI in your Content Marketing Strategy.” Brandon and I address the painful reality that 90% of content marketing doesn’t work.

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Mario Martinez Jr.

Digital Transformation for Everyone

My take away from Dell EMC World 2016 is that to effectively harness digital and social technologies externally in your marketplace, it’s imperative to be effective at it internally. Whether you’re a large brand or a small brand, the technologies exist at any budget level to harness both internal and external digital transformation.

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Must read sales - Give and Take by Adam Grant
Josh Smith

Google’s Blueprint for Search Domination

One thing is for certain the search experience will become much more personalized than it is already when Google has more data to shift through. Soon the days of the lopsided algorithm that currently consist of who has the most authorative backlinks will begin to be a thing of the past.

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