Brewster Stanislaw, Director of Product at Simply Measured, opened my eyes to the importance of dark social. This "undercover" traffic shows up as direct traffic in web analytics and masks the true impact of traffic from social media....
Did you know that there are ten (10) LinkedIn mobile apps available for different purposes? If you are surprised there are so many, you're not alone. But given LinkedIn’s status as the premiere social network for business and the fact that more than 55% of...
.mkdf-post-image{display: none !important;} If you are considering Twitter as part of your social selling approach, you’ve probably been studying what you should be doing. That’s a great first step, but you also need to know what NOT to do on Twitter. Here are 7 Twitter Don’ts to keep...
Brian Solis, Principal Analyst at Altimeter Group, a Prophet Company, discusses recently published research describing the OPPOSITE framework to digital transformation and his latest book X: The Experience When Business Meets Design....
Have you heard the countless experts who proclaim that the sales profession is dying? Not so fast! History is on the sales profession's side -- but not necessarily on the side of the individual sales rep. Learn why social business skills may be key to...
One of the most important keys to personal and professional success lies in how you spend your time. Here are 65 of the best ways to manage it....
.mkdf-post-image{ display: none !important;} Content Curation can help you create more quality content for your social media marketing efforts. In this download, you'll discover ten tools to get you started with content curation. Click here to download ...
Jill Rowley, Jack Kosakowski, David Fisher, and Bernie Borges discuss social selling myths and truths, and the value of content in social selling....
The social selling paradigm is largely misunderstood. I gathered strategies, tips, and guiding principles from 17 social selling practitioners to help any sales organization shape their thoughts on this topic. ...
.mkdf-post-image{display: none !important;} It's time to go from "doing social" to producing measurable business impact using social! Stop focusing on fans and followers and start focusing on becoming a Social Business where leadership and employees embrace social and digital communications to produce measurable business outcomes. In this guide...