The Real Role of a CRO in B2B Sales with Ed Porter, #210
Subscribe to Modern Selling on the app of your choice! The emerging role of the Chief Revenue Officer (CRO) has become one of the
June 28, 2022
The Essential Ingredients for Modern Sales
Seeking success in modern sales? Vengreso CEO Mario Martinez Jr. shares tips on how to effectively engage the modern buyer as a modern seller.
June 22, 2022
Sell Without Selling Out with Andy Paul, #208
Subscribe to Modern Selling on the app of your choice! Selling, especially in this post-pandemic space is just as much of a science as it
June 8, 2022
How To Analyze Sales Wins And Losses To Close More Deals, with Cian Mcloughlin, Episode #85
My guest on this episode of #SellingWithSocial is Cian Mcloughlin. Cian’s a long-time friend who leads the outstanding team at Trinity Perspectives. They specialize in helping B2B companies evaluate their sales wins and losses in order to learn the lessons that inevitably point them toward greater success.
October 5, 2018
Does Your Sales Tech Stack Include These 4 Vital Pillars? With Dan Cilley & Nancy Nardin, Episode #84
Why There Is No Such Thing As A Budget-Conscious Tech Stack – In the modern selling environment digital tools are essential for business growth and workplace efficiency… and they don’t come at a low cost. Dan and Nancy’s team recently conducted a survey n the sales environment because they wanted to know how much an average salesperson’s tools costs per month.
September 27, 2018
Brand Reputation Management: Make the Best Impression with Your LinkedIn Profile
Brand reputation management isn’t only for companies. Salespeople need to manage their online reputations too, especially on LinkedIn.
September 24, 2018
Social Sales Trends and How To Capitalize On Them, with Rand Fishkin, Episode #83
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Being the host of a podcast named #SellingWithSocial, you would
September 19, 2018
Conquering Modern Digital Selling Techniques for Improved Communications
Austin Jones from Workfront shares his excitement to share video now that he’s completed Vengreso’s training and learned how to better utilize one of the modern sales techniques.
September 10, 2018
Digital Selling Success Requires These 4 Principles
The modern seller needs these four digital selling principles to engage with the modern buyer for more sales conversations.
September 7, 2018
How to Easily Connect and Engage People Using the LinkedIn App
LinkedIn launched two new features to help you connect and engage people using their app! Learn more about the QR codes and highlight to text feature here.
August 10, 2018
Viveka von Rosen’s Expert Tips on How to Become a LinkedIn Influencer
Are you wondering how to become a LinkedIn influencer? Viveka von Rosen shares her tips in this video. Build your authority to generate more opportunities.
July 31, 2018
How to Solve your Prospects’ Problems with Sales Content
Sales content creates an opportunity with your prospect. Find out how to use content for sales to position yourself as a valuable resource among your target audience in this short video by Bernie Borges.
July 27, 2018
Achieve Success as a Modern Sales Leader by Following These 4 Guidelines, with Carson Heady, Episode #79
Modern sales leaders make or break the success of a business. That’s why on this episode of #SellingWithSocial I interview Carson Heady, author of “Birth of a Salesman” and a Corporate Territory Manager for Microsoft.
July 26, 2018
Selling in the Future Will Require These 4 Sales Enablement Strategies, with Byron Matthews, Part 2, Episode #78
For the first time ever on #SellingWithSocial, we have our guest Byron Matthews back for a second conversation, where he explains the top 4 sales enablement strategies sellers need to use to be successful in the future. Byron serves as the CEO for the Miller Heiman Group, an industry leader for providing business performance solutions, and his insights should not be missed.
July 20, 2018
The 4 Digital Selling Skills Of The Successful Modern Seller
Every person who makes their livelihood from selling could benefit from improving their selling skills. In today’s sales climate, the growth of digital selling skills is one of the best returns on the investment of time it takes to grow as a sales professional. Kurt Shaver is Bernie’s guest on this episode.
July 11, 2018
Powering Talent Acquisition with LinkedIn
Vengreso’s Social Selling Training Virtual Boot Camp isn’t just for newbies. FloodGate Medical rounded out their previous experience with our training.
July 8, 2018
How To Leverage Sales Videos to Build Authority, and Trust, with Viveka von Rosen, Episode #75
Viveka von Rosen is Vengreso’s expert on using video for sales. On this episode of Selling With Social, she explains why using video for sales will help you.
July 1, 2018
Social Recruiting at Scale with Facebook Lead Ads
One of the most difficult things for any company to do quickly is to effectively hire a large team – and thanks to digital transformation, social recruiting is a viable way to do it at scale.
June 27, 2018
Salespeople – Don’t Browse LinkedIn Anonymously
Resist the temptation to browse LinkedIn anonymously. Find out why it’s a bad idea and how to change your settings in LinkedIn Sales Navigator.
June 25, 2018
What Every Marketing Executive Needs to Know About GDPR
By now you’ve surely heard about GDPR. It’s the Global Data Protection Regulation – and it impacts all businesses that sell globally and store information about individual consumers. Bernie asked Juliette Rizkallah, CMO of SailPoint Technologies to shed light on this topic on this episode.
June 20, 2018
Leveraging Analytics to Enhance Sales at NICE Nexidia
Technological advances are providing more and more opportunities for sales organizations to enhance sales and on this episode, Rachel Stuve, Sr. Business Analytics Manager at NICE Nexidia explains one of the ways it’s happening. Don’t miss this informative and amazing explanation of how new tech is changing sales.
June 6, 2018
Advance Your Prospecting to Another Level with LinkedIn “Find Nearby”
LinkedIn Find Nearby connects users to prospects around you and opens up the opportunity to meet other LinkedIn members in-person. Viveka von Rosen, CVO at Vengreso, explains how to turn the feature on and other details in this short video.
May 22, 2018
Use Humor in Sales to Connect Better to Prospects with Jon Selig, Episode #71
Subscribe to Selling With Social Apple Podcasts | Stitcher When performed well, using humor in sales can break the ice, provide comedic relief, and serve
May 17, 2018
The Future Is Now With Artificial Intelligence For Marketing
For some time now Bernie has been talking about the growing importance of learning how to use Artificial Intelligence for marketing. While we still have a lot to learn, AI has finally developed to a point that it can be used effectively, at scale, to reach more customers in personalized ways.
May 16, 2018
8 Steps to Energize Your Customer Buying Cycle Through Storytelling, with Mike Bosworth, Episode #70
The customer buying cycle is an idea that’s being revamped by Mike Bosworth, an industry leader in social selling. On this episode of #SellingWithSocial, Mike and I discuss 8 major steps to energize your customer buying cycle and increase sales performance.
May 10, 2018
The Value of Relationship Intelligence in Account-Based Selling with Jaxson Khan
Account-based selling is experiencing a surge in popularity in B2B sales due to changes in technology that have appeared over the past few years. One of those technologies is what is referred to as “relationship intelligence.” Jaxson Khan of Nudge.ai explains, on this episode.
May 9, 2018
10 Steps to Launching a Digital Selling Program, with Brynne Tillman, episode #68
Digital selling is more than just a trending phrase – it’s the key to success in today’s 21st century B2B environment. Brynne Tillman, Chief Learning Officer at Vengreso, is my guest on this episode of #SellingWithSocial because she is an industry leader in digital selling.
April 26, 2018
How Synapse is Transforming Tampa Bay through Innovation Ecosystems
Subscribe to Social Business Engine Apple Podcasts |Stitcher |Google Play Innovation and Florida are in the same sentence at Synapse, a company that’s deploying
April 25, 2018
4 Sales Best Practices From the King of Sales, with Jeffrey Gitomer, Episode #67
Few professionals in the sales industry are as influential as Jeffrey Gitomer, famously known as the King of Sales. Jeffrey is a world-renowned business coach, professional speaker, and author. He is a living example of how determination and desire can turn pipe dreams into reality.
April 19, 2018
LinkedIn Profiles Have a New Look – And We’re Excited!
The LinkedIn Profile is getting a new look. Viveka von Rosen, Vengreso’s Chief Visibility Officer explains the new features and how to prepare to take full advantage of them in your LinkedIn profile.
April 13, 2018
How To Build A Winning Sales Career And Become A Respected Sales Leader, with Kim Green-Kerr, Episode #66
These days, nobody starts their sales career with the intention of staying with one company for over 20 years, but Kim Green-Kerr has done exactly that. She is Senior Vice-President at Sprint Business Solutions, a post she’s attained by climbing her way up the Sprint corporate ladder.
April 12, 2018
The 4 Digital Lead Nurturing Steps That Work Sales Magic, with Charlene Li, Episode #65
Digital lead nurturing is a hot topic because it’s where old-school prospecting methods are applied through technology-driven approaches. Any time the old meets the new, feathers get ruffled. Charlene Li is a self-proclaimed analyst who loves sales and marketing, and she’s Mario’s guest on this episode.
April 5, 2018
How To Stop Selling And Start Leading, with Deb Calvert, Episode #64
Deb Calvert is the co-author of the brand new book, “Stop Selling and Start Leading” – a seminal work that outlines the actual responses of thousands of buyers to discover what they really want and need form the sellers they work alongside.
March 29, 2018
Addressing Challenges and Changing Culture with Enterprise Social Sales Programs
Social sales is becoming a common sales approach in more and more types of businesses. Bernie’s guest on this episode demonstrates how true that is by revealing how social selling is being implemented in a very traditional business – banking.
March 28, 2018
4 Must Have Digital Selling Skills for B2B Sales
Digital Selling skills are not an option for B2B Sales professionals. Learn the 4 Skills needed to succeed at Digital Selling from Vengreso’s Chief Sales Officer and co-founder, Kurt Shaver, in this article..
March 26, 2018
How To Nurture Customer Success And Create Customer Advocates with Allison Pickens, Episode #63
Why is customer success so important for sales organizations? It’s because 50% of the company’s job is getting a new customer, the other 50% is keeping that customer – and keeping them happy. That customer happiness is what enables them to become a customer who keeps on giving via renewals, upsells, and referrals.
March 22, 2018
Learn From Digital Sales and Marketing Practitioners In The Trenches Or Be Left Behind
On this episode Social Business Engine podcast host Bernie Borges summarizes key takeaways from recent episodes featuring digital sales and marketing practitioners at Adobe, Conversica, Oracle, Verizon and SAP.
March 21, 2018
3 Steps to More Revenue With the Right Sales Funnel Analysis, with Matt Ostanik, Episode #62
We’ve all seen graphic representations of the sales funnel, which is one of the reasons most people clearly understand the concept. But understanding the concept is not the same thing as doing a thorough sales funnel analysis. My guest on this episode, Matt Ostanik, and he explains how to do sales funnel analysis right
March 15, 2018
How SAP Is Innovating in Social Selling ROI Measurement
What is the real ROI of social selling in a global company like SAP? With social selling still being relatively new, it’s hard to tell because there are few baseline standards to compare against. But the SAP team is creating innovative ways to measure social selling. Learn about their approach on this episode
March 14, 2018
Secrets to Get Your Employees to Engage in Social Media
Marketing leaders, Bernie Borges, Karin Aviles and Conner Kutsunai share compelling reasons and proven ideas to get your team members to actively participate in your company’s employee advocacy programs.
March 9, 2018
4 Steps to Scale a Social Selling Training Program for Success, with Linda DiBias, Episode #61
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play In order to develop a social selling training program for your company, you’re
March 8, 2018
Winning at Social Selling Training & Enablement
Social selling training is a key part of any modern, successful sales force. The team at SAP recognizes this fact and has put together a world-class social selling training program for their sales teams across the globe. The theme of this episode, number four in our series, is “Savvy Social Selling, the SAP Way”
March 7, 2018
Alignment of Sales and Marketing for Social Selling Success at SAP
Sales and marketing alignment is vital for any company to be successful and the SAP team shines in the way they’ve made it happen. Listen to this episode to find out why SAP is leading the way in this important area.
February 28, 2018
Social Selling Best Practices
Social selling best practices enable sellers to find, engage and connect with the modern buyer. Learn the best practices SAP implemented with their sales team and the results they produced.
February 21, 2018
Vengreso Founders Share Key Takeaways from Frost & Sullivan Sales Team Alpine Retreat
The Vengreso founders recently attended the Frost & Sullivan Sales Team Alpine Retreat as a sponsor and here they each share two key takeaways from the event.
February 20, 2018
B2B Leads: Why and How to Create Your Own, with Tony Hughes, Episode #58
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play Do you need more B2B leads? Then you’ll have to understand something: Lead
February 15, 2018
How The Right Sales Stack Can Grow Sales Faster, with Erroin Martin, Episode #57
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play Every growing company reaches the point where a powerful and integrated sales stack
February 8, 2018
Ramp Up Your Selling Skills By Overcoming Fears and Objections, with Jennifer Darling, Episode #56
Every salesperson, no matter how experienced, needs to ramp up their sales skills. In this conversation we talk about dealing with fear, mental and physical preparation for sales calls, overcoming objections, stabilizing the sales cycle, and more with Jennifer Darling.
February 1, 2018
Why AI Based Relationship Intelligence Will Drive More Referrals, with Paul Teshima, Episode #55
Paul Teshima joins Mario Martinez, for this conversation about how selling through relationships leads to more closed B2B deals, on this episode of Selling With Social.
January 26, 2018
Harnessing Propensity to Buy Data to Create Sales Ready Conversations
The typical MQL approach to measuring KPIs is out. It’s time for an account-based approach that shows people’s propensity to buy. Diana Eadington Reed of Oracle shares how her team is doing it, on this episode.
January 24, 2018
Why I Like to Emcee Social Media Conferences
Why Bernie Borges likes to emcee social media conferences for the benefit of the conference, the attendees and for relationship building.
January 22, 2018
Finding and Engaging on LinkedIn Content
Learn great tips for finding, engaging and connecting with active people on LinkedIn.
January 12, 2018
The Journey to Social Media Innovation and Influence with Mike Stelzner
This episode is an intriguing conversation about social media innovation – what it is and what it takes to truly do it in an increasingly crowded social media space – with none other than Mike Stelzner.
January 10, 2018
Proof: Social Selling Adoption Will Impact Quota Attainment, with Tamara Schenk, Episode #52
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play Did you know that a recent study has revealed that if 75% of your organization adopts social selling techniques
January 5, 2018
How SAP is Winning with Social Selling: Part III
In this edition of SAP Social Selling Success Stories, Vengreso’s CSO, Kurt Shaver, interviews James Kelley on the social selling techniques he uses to drive business.
January 5, 2018
Winning and Keeping Customers for Long-Term Sustainable Value
Steve Paul explains how customer segmentation and customer mapping enable Breg to win and keep customers for long-term sustainable value.
January 3, 2018
The Future of Inside Sales, To Be or Not to Be? with Lori Harmon, Episode #51
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play As technology continues to make massive leaps and bounds, have you considered the future of your inside
December 21, 2017
Why Procurement is a Front Runner to Digital Transformation
Dr. Marcell Vollmer, Chief Digital Officer at SAP Ariba, explains the importance of the procurement function in driving digital transformation.
December 20, 2017
Lessons on Building Customer Relationships, with Ed Wallace, Episode #50
How can sales leaders focus on building customer relationships in today’s digital environment? Is it even possible? Is it worth the effort? On this episode
December 14, 2017
How Chatbots Can Make Life Easier for Marketing & Sales Employees
In this Social Business Engine episode, Abhishek Shanbhag explains how chatbots can be developed and deployed in the enterprise to simplify tasks.
December 13, 2017
How Conversational AI Provides Marketing and Sales a Competitive Edge
Alex Terry, CEO at Conversica explains how their conversational AI sales assistant is creating more sales jobs by increasing the number of quality leads.
December 6, 2017
Local LinkedIn: 7 Steps to Better Local LinkedIn Marketing!
7 things you can do to ensure that you’re getting the best local use out of LinkedIn
December 1, 2017
How the Right Sales Operations Strategy Drives Sales Success, with Bill Sexton, Episode #48
What would it mean for your organization to have a streamlined sales operations strategy? Find out on this episode of #SellingWithSocial with Bill Sexton!
November 30, 2017
Deploying and Integrating a Modern CRM System
Brian Shultz, V.P. Sales & Marketing at ABB discusses deploying a modern CRM system and how it adds significant value to the customer experience.
November 29, 2017
4 AI-Powered Strategies for Retailers to Convert Holiday Browsers into Buyers
Four AI powered strategies for retailers to win the holidays.
November 27, 2017
How to Improve Your Sales Prospecting, with Bob Wonderlin, Episode #46
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play Can you imagine the impact you could have if you were able to
November 16, 2017
What You Need To Know About Customer Obsession & The Digital Revolution, with Toby Carrington, Episode #45
Subscribe to Selling With Social Apple Podcasts | Stitcher How can your team take full advantage of the recent emphasis on customer obsession? Is your approach poised
November 9, 2017
How to Make More Sales Using Conferences & Events, with Gary Robbins, Episode #44
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play Wouldn’t it be great to have inside information on how to make more sales using conferences and
November 2, 2017
Extra! Extra! Get Your LinkedIn SSI Score NOW! Read all about it!
Have you ever wondered how to do a LinkedIn SSI Check? Wonder no more! Your LinkedIn SSI is made easy to check and now with our Vengreso guide to INCREASE!
November 1, 2017
Making Time for Sales, with Alison Edgar, Episode #43
As a salesperson, how do you navigate your time for sales?Get helpful tools and tips on this episode of #SellingWithSocial with sales expert Alison Edgar.
October 26, 2017
Increase Your LinkedIn SSI Score to Increase Your Sales
Here is the Vengreso quick list on what you can do today to start increasing your LinkedIn SSI Score.
October 24, 2017
Understanding the Evolution of Sales, with Brian Galicia, Episode #41
Do you have a firm understanding of how the evolution of sales is impacting the marketplace? Learn more on #SellingWithSocial w guest expert Brian Galicia!
October 12, 2017
Creating Online Customer Conversations through AI Powered Intelligence
Miki Goyal, CTO at TimeTrade, discusses how AI and machine learning enable their automated appointment setting software in this podcast with Bernie Borges.
October 11, 2017
How to use Video for Sales Success
Brian Mulcrone of the San Francisco 49ers premium sales staff shares of his success with prospects after using a video for sales.
October 2, 2017
How to Use the Right Data to Build a Long Term Sales Relationship, with Joshua Tillman, Episode #39
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play Do you have the best strategy in place for building a long-term sales
September 28, 2017
The Vengreso 10 Core Values to Help Recognize Exceptional Team Members
We pay tribute to dedicated team members who’ve shown exceptional qualities that reflect the Vengreso Core Values.
September 22, 2017
5 Reasons Why You Should Care About LinkedIn Video
LinkedIn just released a native video feature for mobile phones called LinkedIn Video. Learn how to use it to grow your business.
September 18, 2017
How To Qualify Sales Leads and Drive Productivity, with Elay Cohen, Episode #37
What would it take for your sales team to adopt a streamlined approach to qualify sales leads? Find out on this episode of #SellingWithSocial w Elay Cohen!
September 14, 2017
What it’s like to work in a Virtual Office Space
In this first episode of #VengresoLife, we want to provide insight into what it’s like to work at a 100% virtual company and within a
September 11, 2017
B2B Influencer Marketing is Dead – All Hail Marketing to Influencers!
Dayle Hall from Lithium Technologies explains effective B2B influencer marketing and reviews examples of brands conducting it successfully.
September 6, 2017
Sales Prospecting Made Easier, with Jeffrey Hayzlett Episode #35
What would it take to simplify the sales prospecting process? Learn how from business expert Jeffrey Hayzlett on this episode of #SellingWithSocial!
August 31, 2017
Marketing as a Profit Center
Joe Pulizzi, Founder and CEO of Content Marketing Institute discusses his new book Killing Marketing with Bernie Borges. Catch the video recording too.
August 30, 2017
Advanced LinkedIn Networking Thanks to George Boole
How can you experience advanced LinkedIn networking success if you rarely use LinkedIn? Viveka von Rosen, LinkedIn expert, answers your questions.
August 29, 2017
From Social Selling To Digital Sales, Episode #34
If you don’t have a strategy for digital sales you’re leaving money on the table. This episode teaches you how to up the game!
August 24, 2017
Why Your LinkedIn Profile is Foundational in Social Selling
If your LinkedIn profile reads like a resume, your buyer will have no interest in you. Your LinkedIn profile should be a resource to your buyer.
August 15, 2017
The Journey to Sales 3.0
Three Big Trends Business Leaders Must Embrace Gerhard Gshwandtner is the Founder and CEO of Selling Power Magazine, the leading media property that provides senior
July 26, 2017
BeBee: Personal Branding Platform or Social Network? With Matt Sweetwood, Episode #29
What is BeBee? BeBee is a NEW professional social network and personal branding platform. They help sales leaders like you to build a network, expand
July 20, 2017
Human Assisted AI Breeds Social Sales
Scott Lewis is the Co-Founder and CEO of KickFactory — a personalized engagement platform that utilizes artificial intelligence (AI) to identify potential social sales opportunities.
July 19, 2017
How YOU can adapt to the Digital Sales Revolution, with Kurt Shaver, Episode #027
Embrace the digital sales revolution! Don’t delay – learn more on this episode of #SellingWithSocial, with sales expert and Vengreso CSO, Kurt Shaver.
July 6, 2017
Defining the Digital Sales Ecosystem
The Vengreso co-founders share their approach to the digital sales ecosystem on the Social Business Engine podcast with Bernie Borges.
July 5, 2017
Why Marketers Should Embrace the Age of the Algorithms
Susan Etlinger from Altimeter, a Prophet company, discusses the evolving role of big data, artificial intelligence, and chatbots. She provides a preview of her newest report on chatbots, The Conversational Business.
June 28, 2017
We’re Shattering the Digital Sales Paradigm
Vengreso is the full spectrum provider of Digital Sales Transformation, delivering social sales training, coaching, content marketing, sales recruiting.
June 20, 2017
Be a Sales Sherpa via Hyper-Connected Selling
David J.P. Fisher discusses a few key takeaways from his seventh book Hyper-Connected Selling: Winning More Business by Leveraging Digital Influence and Creating Human Connection.
June 7, 2017
The Transformation of Selling through Digital Enablement
Charlene Li, Principal Analyst at Altimeter, a Prophet Company provides an overview of her recent report The Transformation of Selling: How Digital Enables Seamless Selling.
May 3, 2017
5 Unexpected Challenges with Account-Based Marketing and How to Solve Them
In a survey by the Alterra Group, 97 percent of marketers reported that account-based marketing has a higher ROI than any other B2B marketing or
April 24, 2017
3 Things that Kill the Sales Performance of the Modern Sales Person
Authors have been writing books to help others with their sales performance for seemingly forever. There are literally countless amounts of “self-help” titles out there
February 27, 2017
The Role of Online Communities in Digital Strategy
Joe Cothrel, Chief Community Officer at Lithium Technologies, discusses online communities and their role in a digital strategy, including use cases and best practices.
February 21, 2017
The Role of AI in Account Based Marketing
Aman Naimat, Sr. VP of Technology at Demandbase explains how AI functions in account-based marketing, and Demandbase CEO Chris Golec predicts when AI will become mainstream in B2B marketing.
February 14, 2017
How To Build a Social Selling Strategy That Doesn’t Suck, with Phil Gerbyshak, Episode #8
My guest today is an expert at helping sales leaders achieve greater success in the social part of selling. Phil Gerbyshak is a speaker, author,
February 8, 2017
The Truth About Social Selling
If you still haven’t adopted social selling in your sales strategy, now is the time for behavior change. The first step is understanding how social media is applied in sales and adopting an evolve or die mindset.
February 8, 2017