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3 Ways to Grow Revenue with LinkedIn

[caption id="attachment_4466" align="alignleft" width="255"] There Are Four Ways to Increase Revenue[/caption] There are four classic ways to increase revenue: Sell To More Customer Sell More Products/Services To Current Customers Sell More Frequently To the Same Customers Raise Prices LinkedIn can help with the first three. Here’s how: Sell to More Customers This is...

3 Higher Elements of Corporate Social Selling

As LinkedIn and related apps continue to grow in popularity, many B2B companies are starting to train their sales teams on Social Selling skills. All too often, this involves a few hours of training focused on improving individual LinkedIn skills. While this is a good start...

Social Selling Moves into the Mainstream

[caption id="attachment_4317" align="alignleft" width="332"] Click Image to Register for June 19 Webinar[/caption] Often, major shifts in business occur when a combination of factors combine to change the status quo. Think about the impact that affordable cars and trucks plus the interstate highway system had on the...

My LinkedIn Career Curveball

LinkedIn recently asked me to submit an article for their new “Career Curveball” campaign. I am publishing it in my blog, too, to model the best practice of maximizing content creation efforts. **************************************************************************************************** In 2006, I was a Sales Director for a software company when my company...

3 Ways Social Selling is Like a Brazilian Butt Lift

I was channel surfing the other day and stumbled across the Brazilian Butt Lift infomercial. Hey, it beats watching a guy make smoothies with the Magic Bullet. After watching the program for a few minutes, I realized that a Brazilian Butt Lift shares many similarities...

5 Ways That LinkedIn is Like Apple

While 11-year old social networking site LinkedIn is an adolescent compared to 38-year old Apple, the two companies share many characteristics. 1. Market Leaders According to Forbes magazine, Apple is the world’s most valuable brand for the third straight year. That’s not just a fluffy “brand awareness”...

LinkedIn Brightens Up My Birthday

[caption id="attachment_3900" align="alignleft" width="388"] Birthday Well Wishes[/caption] Do you know people who downplay their birthdays?  I am not one of them. I love celebrating my birthday and having people make a fuss over me. That's why I was excited to receive 45 “Happy Birthday” wishes from...

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