Social Business Engine Podcast | Bernie Borges | Vengreso

Modern Marketing Engine

VengresoPodcast Modern Marketing Engine (Page 20)
Abby_Euler_IBM

Why Recruitment is Marketing

Abby Euler, Global Marketing Evangelist for Talent Acquisition at IBM, reveals the merit of taking a data-driven marketing approach to recruitment. She explains why the art and science of recruiting is really a digital marketing campaign, made possible through strategy and social technologies....

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