Sales Leadership Archives | Page 21 of 33 | Vengreso

Sales Leadership

VengresoSales Leadership (Page 21)
Hunter Boyle, AWeber

Respecting the Inbox

Even as social media platforms and web services are evolving the way content is delivered to consumers, email remains the one proven content delivery vehicle that works for all types of businesses. In addition, email yields a much higher percentage of end-user content interaction compared...

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Groupon’s Social @ Scale Journey

Paul Matson, head of social media at Groupon describes that their social strategy is no longer about buzz. Rather it's about message control and being a measurable arm of the company and scaling the mission of enabling global social engagement, while being hyper local with...

Social Business Trends in the Enterprise

In my continuing series of interviews with smart people at the popular social media conference, Social Fresh East, I sat down with Chris Moody, Director, Content Marketing & Social Media, Oracle Marketing Cloud....

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A Profitable Social Business Journey at Homes.com

Erica Campbell Byrum started on social at Homes.com in 2006 with limited support from management. As her business case grew with data proving bottom line results, she got buy-in to expand her social efforts and eventually, she launched a new social business offering that monetizes...

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