Social Media Strategy

VengresoSocial Media Strategy
The 4 Digital Selling Skills Of The Successful Modern Seller

The 4 Digital Selling Skills Of The Successful Modern Seller

Every person who makes their livelihood from selling could benefit from improving their selling skills. In today’s sales climate, the growth of digital selling skills is one of the best returns on the investment of time it takes to grow as a sales professional. Kurt...

Read More
How Marketers Can Use Emotionally Intelligent Language to Create Action

How Marketers Can Use Emotionally Intelligent Language to Create Action

Making emotionally intelligent connections through digital marketing at scale is possible, and you'll hear how it's happening in this conversation between host Bernie Borges and his guest, Aaron Masih, Chief Operating Officer at Persado....

Read More
The Future Is Now With Artificial Intelligence For Marketing

The Future Is Now With Artificial Intelligence For Marketing

For some time now Bernie has been talking about the growing importance of learning how to use Artificial Intelligence for marketing. While we still have a lot to learn, AI has finally developed to a point that it can be used effectively, at scale, to...

Read More
Building a Personal Brand to Elevate a Corporate Brand

Building a Personal Brand to Elevate a Corporate Brand

Bernie's guest for this episode of Social Business Engine is Tammy Boyd, Vice President of Business Development and Marketing for NeuroInternational. Bernie invited her on this episode because she is actively building her personal brand to elevate her company’s corporate brand....

Read More
The 4 Digital Lead Nurturing Steps That Work Sales Magic, with Charlene Li, Episode #65

The 4 Digital Lead Nurturing Steps That Work Sales Magic, with Charlene Li, Episode #65

Digital lead nurturing is a hot topic because it’s where old-school prospecting methods are applied through technology-driven approaches. Any time the old meets the new, feathers get ruffled. Charlene Li is a self-proclaimed analyst who loves sales and marketing, and she's Mario's guest on this...

Read More
How Content for Sales Creates More Sales Pipeline - Mario Martinez Jr.

How Content for Sales Creates More Sales Pipeline

We all want to have a full sales pipeline to fuel our business. Toward that end, Bernie is doing something a little different on this episode. He recorded a conversation between himself and his co-founder and CEO of Vengreso, Mario Martinez Jr. outlining Vengreso's new...

Read More
SWS_Blog_EP#64_How To Stop Selling And Start Leading, with Deb Calvert

How To Stop Selling And Start Leading, with Deb Calvert, Episode #64

Deb Calvert is the co-author of the brand new book, “Stop Selling and Start Leading” - a seminal work that outlines the actual responses of thousands of buyers to discover what they really want and need form the sellers they work alongside....

Read More
Addressing Challenges and Changing Culture with Enterprise Social Sales Programs

Addressing Challenges and Changing Culture with Enterprise Social Sales Programs

Social sales is becoming a common sales approach in more and more types of businesses. Bernie’s guest on this episode demonstrates how true that is by revealing how social selling is being implemented in a very traditional business - banking....

Read More