In this podcast I’m pleased to welcome Michelle Antilla and Carmen Collins from Cisco. Michelle is the Sr. Employment Brand Leader and works with Carmen, the Social Media Manager, to execute strategies in combination with employer branding and social media engagement. In this podcast you’ll hear about the very successful Cisco SocialVengers social recruiting program Carmen and Michelle implemented, and how you can achieve similar results in your company.
On This Episode You’ll Discover:
- The strategy behind the “gamified” SocialVengers recruiting program
- How the talent acquisition team at Cisco responded to SocialVengers
- How SocialVenger superhero badges are used to empower Cisco recruiters and encourage fun competition
- What went into building and implementing the SocialVenger program
- Why leadership buy-in was crucial to the success of SocialVengers
- The incredible results Cisco has seen since launching the SocialVengers program just one month ago
- The one thing Carmen and Michelle would change about how business is conducted today
Featured On This Episode:
- Michelle Antilla on Twitter and LinkedIn
- Carmen Collins on Twitter and LinkedIn
- The SocialVengers website
- Cisco website
- Social Business Journal, Volume 2: Influencer Marketing
- Write a review of this podcast in iTunes
- Bernie Borges on Twitter: @bernieborges
- Social Business Engine on Twitter: @sbengine
- Vengreso YouTube Channel | YouTube channel
- Social Business Engine website
I invite you to listen to the entire podcast episode using the player at the top of this page, or on a mobile device through iTunes or Stitcher. Be sure to subscribe so you don’t miss a future episode.
This episode is sponsored by Cision, the leading provider of public relations software for planning, executing and measuring influencer campaigns in one integrated platform.
