Meet Ryan Pena, head of social media for Capella University. Among Ryan’s many social business accomplishments is the launch a private online community where more than 16,000 Capella students connect with one another every day.
Here's what we'll cover:
Click to Show TOC
On This Episode You’ll Discover:
- The strategy behind launching Capella’s private online social network
- How the C-Suite reacted to the ROI of building a social community
- How Capella is finding new ways to educate students through social media
- The student demographic considerations that went into the design of their community
- How Ryan finds and partners with influencers in his industry
- Why face-to-face communication is vital to social media community management
- The one thing Ryan would change about business – risk taking
Featured On This Episode:
- Ryan Pena on Twitter @RyanPenaED
- Capella University on Twitter @CapellaU
- Capella University’s website
- Write a review of this podcast in iTunes
- Bernie Borges on Twitter: @bernieborges
- Social Business Engine on Twitter: @bernieborges
- Vengreso YouTube Channel | YouTube channel
- Social Business Engine website
- Learn more about Customer Service
I invite you to listen to the entire podcast episode using the player at the top of this page, or on a mobile device through iTunes or Stitcher. Be sure to subscribe so you don’t miss a future episode.
