Larry Linne and Patrick Sitkins Talk About “Brand Aid”

VengresoSocial Selling Podcast Interview Larry Linne and Patrick Sitkins Talk About “Brand Aid”

Larry Linne and Patrick Sitkins Talk About “Brand Aid”

BRAND AID Book Stack-resized-600My Social Selling training always starts with teaching people how to build professional online profiles.  After all, if you are going to participate in social networking , then you might as well look your best, right?

That is why I was excited to interview my latest Social Selling Superstars guests were Larry Linne and Patrick Sitkins, co-authors of the new book:

Brand Aid – Taking Control of Your Reputation Before Everyone Else Does.

I discovered that these two bring an ideal combination of experiences to talk about personal branding in the digital age.

Larry Linne is the CEO/president of Sitkins International and Larry LinneIntellectual Innovations. Sitkins International is a membership program for top Independent Insurance Agencies and Brokerages. Intellectual Innovations creates intellectual property for businesses including books, tools, classes, speaking, videos and other media. Larry has spent more than a dozen years helping companies and individuals create and improve their brand and is considered a thought leader in business strategy and growth.

Patrick SitkinsPatrick Sitkins is director of sales at Quintain Marketing, a leading global digital marketing firm. Quintain provides end-to-end marketing solutions including marketing strategy and implementation, brand positioning, website development, social marketing including social SEO, tradeshow strategy, direct marketing, incentive and reward programs, and online stores. Patrick is considered a branding leader and digital marketing and social media expert.

Some highlights of the interview include:

  • Why Privacy Is Dead and Authenticity Is Valued More Than Ever
  • How a Woman, an iPad, and a Soccer Field Drove Home the Point of Personal Brand Transparency
  • Find Out Which Social Network is Like a “Country Club” and Why
  • What 100% of Buyers Admitted to Doing Before Taking a Sales Call
  • The 7 Steps To Building A Great Brand

Listen to the full interview here (28:06) or download it to your portable device via iTunes.

[audio:http://supersellingpodcast.com/podcast/llinne.mp3|titles=Larry Linne & Patrick Sitkins]

itunes

Who would you like to hear interviewed next?  A thought-leader, vendor, or an end-user?

 

Kurt Shaver

Kurt Shaver is a co-founder and Chief Sales Officer of Vengreso. Kurt is an expert at getting sales teams to adopt new sales tools and techniques. Through a successful career in technology sales, Kurt learned what it takes to reach B2B decision makers. As a VP of Sales for a global software company, Kurt was the executive sponsor of a Salesforce.com rollout. That’s how he learned what it takes to get salespeople to adopt new tools and techniques. That knowledge led to him launch his own Salesforce consulting business in 2008. When LinkedIn went public in 2011, Kurt recognized that LinkedIn would be the next great sales technology and that it would require expert training. He pivoted his business and now has over 10,000 hours of experience training corporate sales teams like CenturyLink, Ericsson, and TelePacific Communications. Kurt is the creator of the Social Selling Boot Camp and is a member of the National Speakers Association. He frequently speaks at corporate sales meetings and conferences like Dreamforce, Sales 2.0, and LinkedIn’s Sales Connect.

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