It Takes A Virtual Village: EMC Maximizes Marketing Impact with Jive Customer Community

VengresoEbooks It Takes A Virtual Village: EMC Maximizes Marketing Impact with Jive Customer Community
It takes a village

It Takes A Virtual Village: EMC Maximizes Marketing Impact with Jive Customer Community

Learn How EMC Accelerated Business Results With Jive Communities

It takes a villageThe EMC Community Network (ECN), powered by Jive, provides a single destination for customers, partners and employees to collaborate on best practices, seek product support and download software. See how EMC has generated significant, measurable outcome and has turned loyal customers into brand advocates.

Learn how EMC has:

  • Exploded the community to more than 250,000
  • Increased content downloads by 50%
  • Increased video consumption by 200%
  • Boost online event participation from hundreds to more than 10,000 per event
  • Saved $750,000 per year in launch costs
  • Increased engagement 60% year over year
  • Take a look behind the scenes to see how and why community members spend on average 240% more than non members
Bernie Borges

Bernie Borges is CMO of Vengreso, the leader in digital sales transformation. He's also Host of the award winning Modern Marketing Engine podcast. His book Marketing 2.0, was an early playbook in social media strategy. Bernie is also a trainer and speaker. He has a passion for guiding clients in aligning marketing and sales for accelerated revenue results. Bernie enjoys kayaking with his family in Tampa Bay, going to hockey games and you'll find him at the gym at 6am Monday through Friday, rain or shine.

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