What You Need to Know About the LinkedIn Hashtag Communities

VengresoLinkedIn What You Need to Know About the LinkedIn Hashtag Communities
LinkedIn Hashtag Communities

What You Need to Know About the LinkedIn Hashtag Communities

How do you feel about using hashtags on LinkedIn®? Maybe you used them for a while and then stopped.

The one place hashtags are extremely popular and useful is on Instagram. In this video, Viveka von Rosen, CVO at Vengreso explains how LinkedIn’s ‘Communities’ has a similar feel. It allows you to follow, share, and engage on strategic hashtags. When you click on a hashtag, you are presented with a list of relevant updates just like on Instagram and Twitter.

Not everyone can see them yet, but you can expect to view Communities in the left sidebar of the LinkedIn® homepage soon. When you’re getting started with LinkedIn® Hashtag Communities, LinkedIn will suggest a few based on past activity on the platform.

It's time to create a #strategy for @LinkedIn #HashtagCommunities. 🤓 Find out more. @LinkedInExpert #SellingWithLinkedIn #LinkedInUpdate #DigitalSalesClick To Tweet

Create a Strategy for LinkedIn® Hashtag Communities

Develop a strategy around relevant hashtags for your personal brand. Do some research and find out what other popular hashtags you may want to monitor. It’s a great way to find prospects or other peers to connect with. Though you cannot create your own Community, there are plenty of relevant ones to discover and follow.  If you’re looking for more valuable content from Viveka and Vengreso, check out the #SocialSelling Community.

Following the LinkedIn Hashtag Communities that are relevant to you allows easy access for engaging with posts. When you start to write a post from within a Community feed, LinkedIn® adds in the hashtag for you.

Try using more than one hashtag in each post. Viveka, a.k.a. The LinkedIn Expert, recommends five or six common hashtags and one unique (or even branded) hashtag to help increase discovery of your content.

Follow your relevant LinkedIn #HashtagCommunities for easy access to engage with posts. Learn more from @LinkedInExpert and #SocialSelling #LinkedInUpdate #SellingWithLinkedInClick To Tweet

Have you seen LinkedIn® Hashtag Communities yet? Have you used them? What have your results been? Let us know in the comments below!

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Viveka von Rosen

Viveka von Rosen is a co-founder and the CVO (Chief Visibility Officer) of Vengreso. Known internationally as the “LinkedIn Expert”, she is the author of the best-selling “LinkedIn Marketing: An Hour a Day” and “LinkedIn: 101 Ways to Rock Your Personal Brand!” As a contributing “expert” to LinkedIn’s official Sales and Marketing blogs and their “Sophisticated Marketer’s” Guides, she is often called on to contribute to publications like Fast Company, Forbes, Money, Entrepreneur, The Social Media Examiner, etc. Viveka takes the LinkedIn experience she has perfected over the past 10+ years and transforms it into engaging and informational training (having provided over 100K+ people) with the tools and strategies they need to succeed on LinkedIn.

Comments
  • Great post. It seems you can now add your own. I have created some and people are using them on LinkedIn #slingshotvids and #chimptheory They don’t appear on the standard list but they still work if you search for them. Maybe if one you create gets popular it may eventually appear on the standard pick list. Cheers

  • Hey Calum – thanks 🙂
    Yes, you can definitely create your own #Hashtags (we use #VengresoVids for example)
    LinkedIn owns communities right now, but maybe if a Hashtag gets enough play, LinkedIn will adopt it in communities. 🙂

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