How to Seize Opportunities and Position Yourself For Business Success, with Paul Capon, Episode #42

VengresoBusiness Ownership How to Seize Opportunities and Position Yourself For Business Success, with Paul Capon, Episode #42
How to Seize Opportunities and Position Yourself For Business Success - Paul Capon

How to Seize Opportunities and Position Yourself For Business Success, with Paul Capon, Episode #42

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How can leaders like you leverage your opportunities and get into the best position for business success? Is there a secret formula? On this episode of #SellingWithSocial, you’ll hear from venture capitalist Paul Capon. In 2014, Paul founded LunaCap Ventures, a Venture Capital firm focused on hybrid growth capital investing. He has since led and executed a number of investments for LunaCap and distributed capital to LP’s within the first year.  Additionally, he negotiated the sale of a $6MM revenue company, appointed their new COO, and guided the company through a role-up strategy.  He is currently the CEO of Wessex Press (a LunaCap Ventures portfolio company) where in his first two years he increased the company’s revenue, previously flat for 7 years, by more than 3X and made the Company profitable. Don’t miss this chance to learn from Paul and his unique perspective as a business leader and venture capitalist!

How 2 Position yourself 4 Business Success w @lunacapventures & @M_3Jr #SellingWithSocial #SalesClick To Tweet

Paul Capon

Seizing Opportunities

How would you evaluate your ability to make the most of the opportunities that life sends your way? Do you look back with regret on many opportunities missed or do you pride yourself in your ability to seize an opportunity when it’s staring you in the face? On this episode of #SellingWithSocial, Paul and I discuss the unique opportunities we have had at our disposal and why the ability to seize opportunities is vital in positioning yourself for exponential business success. At the end of the day, it’s not about how many opportunities you have but what you end up doing with those opportunities. Discover more from Paul’s story on this episode!

The Best Position for Business Success

Did you know that “happiness” is shown to decrease if you tie it to how much money you make? If you solely base your happiness on money, there will be a tipping point where you will constantly look to the next tier of income for your happiness. Doesn’t that sound awful? Many thought leaders say that the solution to this issue of personal happiness is to locate what is important to you. Living and working for a greater purpose is what really energizes and sustains people. According to Paul, one of the best ways you can secure sustained business success is by tapping into that one thing that lights you up and fuels your passion. Hear more on this helpful topic by listening to this episode of #SellingWithSocial!

Can #money buy happiness? Find out from @lunacapventures & @M_3Jr #SellingWithSocial #DigitalSalesClick To Tweet

What a Venture Capitalist looks for

What is the secret sauce that a venture capitalist looks for when they hear a pitch? Is there a magic key that unlocks that door? On this episode of #SellingWithSocial, Paul describes what he looks for as a venture capitalist when people present their pitches. One of the primary aspects that Paul looks for is a proven business model, have they been able to go out there in the marketplace and locate an audience however small a sample size? He also touches on the fact that venture capitalists see multiple pitches a day, so the ones that stand out tend to be confident in what they have, what they are selling, and why the venture capitalist should invest in them. Find out how these insights can apply to leaders like you pursuing business success!

Why Startups Fail

It’s common knowledge that over ninety percent of startups fail. However, debate and speculation continue as people try to identify why this happens at such a predictable rate. On this episode of #SellingWithSocial, Paul shares his perspective as a venture capitalist on why startups fail. Paul says the first reason startups fail is because they run out of runway, meaning, they burn through the money they’ve secured too quickly. Paul’s second reason is related to the first, most startups fail because they have an internal cash flow problem. It doesn’t all end on a low point though, Paul goes on to describe how startups that have these problems are able to push through and succeed in spite of their setbacks. Don’t miss these vital lessons that can help better position your team for increased business success!

Why Startups Fail, a #VentureCapitalists perspective w @lunacapventures & @M_3Jr #SellingWithSocialClick To Tweet

Outline of This Episode

  • [1:00] I introduce my guest, Paul Capon.
  • [2:00] Paul tells his story, the cliff notes version.
  • [8:00] Capitalizing on opportunities.
  • [15:30] What’s important to you?
  • [21:00] Is there a secret formula to getting a Venture Capitalist to invest?
  • [23:30] The difference between a venture debt financing company and a traditional VC?
  • [27:30] Who should contact Paul and his team for investment?
  • [30:00] Where do sales and marketing factor into a startup?
  • [34:30] 2 reasons why startups fail.

Resources Mentioned

Connect with Mario!

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Vengreso Social Selling Bootcamp

Mario Martinez Jr.

Mario is the CEO and Co-founder of Vengreso. He spent 84 consecutive quarters in B2B Sales and Leadership roles growing hundreds of millions of dollars in revenue annually. Mario is one of 20 sales influencers invited to appear in the Salesforce documentary film “The Story of Sales” launched in 2018. He was named 2019’s Top 10 Sales Influencers by The Modern Sales Magazine, 2018’s Top 25 Most Influential Inside Sales Professional, Selling Power Magazine’s 2018 Top Sales Training and Coaching Consultant, and was recognized in 2019 as one of the top Social Media Leaders by The Social Shake Up. As a renowned digital sales evangelist, Mario teaches marketing and sales professionals how to develop an engaging personal brand to attract today’s modern buyer using the digital sales ecosystem.  Mario is the host of the popular Selling With Social Podcast. He’s been featured in Forbes, INC., Entrepreneur and was formerly a contributor to the Huffington Post. He’s a highly sought-after Keynote Speaker with brands such as LinkedIn, Cisco and many more. He is also known to open a speech with a Salsa dance. Follow him on YouTubeLinkedIn, or on Twitter.

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