Brand strategy Tag

VengresoPosts tagged "Brand strategy"
How Personal Branding Complements the Employer Brand Strategy at Merck & Co., Inc.

How Personal Branding Complements the Employer Brand Strategy at Merck & Co., Inc.

Can brand strategy be complemented and even helped by encouraging personal branding and sharing among employees? John Graham of Merck explains how the Merck brand strategy has made that approach a major focus and demonstrates the amazing results it's had, on this episode of Social...

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