Sometimes the key to success is the secret sauce. Many aspects of a successful ambassador community are specific to the brand, however, there is a base of commonalities. Here’s the recipe for a thriving brand ambassador program.
Bernie Borges speaks with David Spinks, CEO of CMX Media, a Community Building event and online publication company that helps enterprises understand what it means to build a brand through community.
NASA’s Social Media Manager, John Yembrick, reveals how NASA communicates and engages with the public in real time through their 500 social media accounts.
How the growth of Hootsuite’s online Ambassador Community has expanded their reach into areas of the world that otherwise may not have heard of their brand.
Chris Rudolph, Business Accelerator Program Director at DreamBank, explains how the company is a community building initiative from American Family Insurance that helps to build customer loyalty.
