Sales Is About Relationships. Have You Forgotten? With Dale Dupree, Episode #134
When salespeople forget that sales is about relationships, all kinds of bizarre things happen. Join Dale Dupree, guest on this episode.
February 6, 2020
Tag: CRM
Creating A Profitable Fanocracy For Your Brand, with David Meerman Scott, Episode #130
David Meerman Scott’s latest book, “Fanocracy,” co-authored with his daughter Reiko Scott, is a dissection of how true fans of any group or organization develop their “fandom” and how we as business and sales leaders can organize our strategies around encouraging fans, which in turn can drive long term profits. Join us for this episode of the #ModernSelling podcast as we dive into this fascinating topic!
January 9, 2020
Why Customer Success Belongs in Marketing
Customer success clearly belongs in the Marketing department. Jeanne Hopkins from Lola.com explains why! Listen or read the show notes.
January 8, 2020
Voice of the Customer Insights Only Your Customer Advisory Board Can Deliver
If you want to dial in your marketing efforts to the Voice Of The Customer (VOC) you should consider forming a Customer Advisory Board. Kelly Bousman explains how.
October 16, 2019
How To Harness Customer Conversations In Real-Time To Drive Results
How B2B sales and marketing teams can harness the power of real-time customer conversations through conversation intelligence.
August 7, 2019
How Fundbox Uses AI and Humans to Deliver a Great Customer Experience
A great customer experience is at the heart of customer loyalty and support – and we all want OUR customers to have that “Wow!” experience. As technology improves there are more and more ways to deliver experiences customers remember and tell others about. Bernie’s guest on this episode of Social Business Engine is Basile Senesi, head of sales and support at Fundbox.
September 26, 2018
The Evolution of Sales in Modern Business
On this episode, I’m joined by Jon Ferrara, CEO of Nimble.. We discussed the evolution of business from the industrial age of mass production and mass media promotion, back to relationship building as it was in the neighborhood village where everyone knew your name and interests. The modern business views sales as a service.
January 19, 2015