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Mobile search

Google Mobile Search Draws Line in the Sand

Marketers are all a-buzz about the announcement by Google that a new algorithm update to go live April 21, 2015 will favor mobile friendly websites in mobile search results. All B2B marketers should be prepared. Discover how. ...

Top 5 SEO mistakes webmasters and marketers should avoid according to Matt Cutts from Google.

Dumb SEO Mistakes Even Smart Marketers Make

Google’s Matt Cutts recently posted a video talking about the top 5 SEO mistakes that webmasters and even smart marketers make. These are common SEO mistakes that can very easily be overlooked yet hinder more successful results in the long run. Marketers and webmasters should...

Must read sales - Give and Take by Adam Grant

Google’s Blueprint for Search Domination

One thing is for certain the search experience will become much more personalized than it is already when Google has more data to shift through. Soon the days of the lopsided algorithm that currently consist of who has the most authorative backlinks will begin to...

5 SEO Processes That Get Results

It has been said that no two SEO companies do it the same. While that's probably true, SEO is somewhat like accounting (though much more interesting in my opinion) in that the rules of engagement are pretty well defined by Google. Like it or not,...

3 Reasons Google+ Rocks SEO Results

Little did we know that Google's motive was less about capturing market share from Facebook or Twitter or other social media channels. It's now evident that Google's primary motive behind Google+ is to maintain more control over the search marketing landscape....

Google Panda Update is Not As Complex As You May Think

Google Panda Update Is Not As Complex As You May Think

The Panda update is Google’s way of doing some housecleaning. Panda was launched to reward websites with high quality content, and penalize websites with low quality content and non-organic inbound links. Google’s primary goal is to deliver relevant search results to maintain brand loyalty and...

search engine optimization SEO

SEO Results Through 5 Easy Tips

B2B marketers who need to improve their SEO results need to consider both SEO fundamentals and have a willingness to experiment with CTAs to create sales ready conversions. Additionally, social sharing is not an option to compete for search engine rankings. Contemporary SEO success is...

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