What could Thanksgiving leftovers and Social Selling possibly have in common? Done right, they both involve skillful REPURPOSING of material.
One benefit of spending hours to create a big Thanksgiving meal is that it pays off for days in the form of leftovers. A fundamental activity of Social Selling is sharing tasty content, but regularly creating original content can be laborious. Here are three ways to repurpose content so that the original effort pays off in multiple ways: