Don’t lose 2021 budget because you didn’t spend it all in 2020. The Vengreso team suggests 9 ways to use your end-of-year sales and marketing budget.
Tag: marketing leadership
Marketing leaders are learning that managing a remote team is difficult and they’re scrambling to figure it out. Matt Langie shares great advice on this episode.
Growth marketing is about increasing pipeline so the sales organization can be more successful, faster. My guest on this episode of the podcast approaches growth marketing through hyper-personalization.
Who is best equipped to carry out an effective Sales Enablement Strategy? Sales? Marketing? Maybe another department? Genefa Murphy shares her lessons-learned on this episode!
Listen to these five essential Modern Marketing Engine podcast episodes to learn how companies are aligning sales and marketing to enable sellers to create more sales conversations.
Events have always been difficult to track when it comes to their impact on the sales pipeline. But no more. Tech and systems change everything. Listen to learn more.
The advent of AI Sales Assistants are making engagement with buyers even more effective at auto dealerships around the country. Find out more on this eipsode.
If you are struggling with “No Decision”s in your B2B buying process, there are lots to learn from this powerful conversation on the Modern Selling Podcast.
Long term profits are the holy grail of any business and you can secure them through creating your own fanocracy. David Meerman Scott shares how on this episode.
David Meerman Scott’s latest book, “Fanocracy,” co-authored with his daughter Reiko Scott, is a dissection of how true fans of any group or organization develop their “fandom” and how we as business and sales leaders can organize our strategies around encouraging fans, which in turn can drive long term profits. Join us for this episode of the #ModernSelling podcast as we dive into this fascinating topic!