The Neuroscience Benefits of a Virtual Sales Training Program
Learn the 8 benefits of virtual, instructor-led training (VILT) proven by neuroscience research that show virtual training is a better investment than live training.
June 16, 2022
Sales Hiring: The Ultimate Guide for Maximum Success
The success of your business depends on the success of your sales hiring process. The best companies always look for top talent and understand how
March 22, 2022
What Sales Leaders Need to Know About Video for Sales
Sales leaders need to train their sellers to use personalized sales video messaging to start conversations. Know the facts.
December 3, 2021
Best Sales Books: 55 Top Picks for More Sales Conversations
55 Best Sales Books. The 2021 edition includes top influencers and authors, with tips that will help you create more conversations and close more sales.
May 24, 2021
Best Remote Selling Tools
Do you have the essential tools for managing your remote sales team? Discover which tools will maximize your team’s productivity during these challenging times.
February 23, 2021
Complete List of the Essential Social Selling Tools
Is your sales team leveraging social selling tools throughout the buying process? Learn how the essential tools can improve prospecting, increase productivity and streamline collaboration.
February 12, 2021
How to Create a Sales Enablement Strategy
Sales enablement is essential to improving win rates. Learn the 7 elements of a successful sales enablement strategy and how to implement them today!
February 12, 2021
Sales Forecasting to Accurately Predict Revenue Every Quarter
At the end of every month, quarter, and year sales leaders are trying to figure out what is going to close and what is going
January 8, 2021
4 Pillars To Creating a Successful Sales Plan
A sales plan or sales strategy can be the difference between an organization merely surviving, or a company exceeding all sales objectives. With so many
December 2, 2020
Sales and Marketing Budget: Use it or Lose it?
Don’t lose 2021 budget because you didn’t spend it all in 2020. The Vengreso team suggests 9 ways to use your end-of-year sales and marketing budget.
November 16, 2020
The Future of Sales: What will the World Look Like for Sales Teams After the Quarantine? with Hang Black, Episode #147
What will sales look like in 2021? Hang Black and Mario Martinez Jr. discuss the future of sales and how sales leaders should plan for post-COVID-19.
July 17, 2020
How Inclusion and Diversity in Sales and Business Can Enrich the Workplace, with Sara Jones, Episode #144
Diversity and inclusion have the power to enrich your sales team with fresh perspectives and innovation. Listen as Sara Jones explains how to build inclusive cultures.
June 12, 2020
3 Use Cases for Sales Video Messaging Beyond Direct Sales Prospecting
Personalized video sales messaging is an effective strategy for account managers, channel sellers and sales leaders. Learn how.
June 5, 2020
Why Sales Leaders MUST Revisit their Sales Training Strategies NOW, with Mary Shea, Episode #143
Many sales training programs do not teach sellers how to engage the modern buyer. Listen as Dr. Mary Shea of Forrester shares tips to update your training program.
June 4, 2020
How to Calculate the ROI of Your Sales Tools
Are you calculating the ROI of your sales tools? Discover the three easy steps to track the tech sellers use at different stages of the sales cycle to measure the ROI.
May 28, 2020
Thinking of Hiring an Outsourced Sales Company But Not Sure It’s The Best Move?, with Benjamin Simms, Episode #142
Subscribe to Modern Selling on the App of Your Choice! For many sales leaders, it’s unthinkable to consider an outsourced sales team, simply because it’s
May 7, 2020
B2B Sales Video Proposals: A Guide for the Modern Seller
The modern seller uses video to deliver sales proposals to increase win rates. Kurt Shaver explains how.
May 5, 2020
Remote Selling Best Practices: Help Your Sales Team Hit Quota Working From Home, with Chad Olds, Episode #141
One of the most dramatic changes the sales community is having to make due to COVID-19 is the switch to remote selling VS an in-office
April 16, 2020
How to Welcome to the Team New Employees When Working Remotely
How do you make new employees feel special when you manage a remote team? Discover how we at Vengreso welcome new employees through video conference calls.
April 2, 2020
No Upselling Strategy Means You’re Missing Up To 30% Of Sales, with Victor Antonio, Episode #139
It may sound crazy to be talking about an upselling strategy in the midst of a world-wide crisis like Coronavirus, but Victor Antonio explains it completely!
March 31, 2020
Virtual Sales Training And Implementation Best Practices, with Kurt Shaver, Episode #138
Virtual sales training is in demand. The buyer has gone all in on digital. Learn how to train your sales team virtual selling skills.
March 19, 2020
A Letter to Sales Leaders Managing a Team in the New Normal
Sales leadership in a time of crisis is not for everyone. You are in a leadership role because you have compassion. Discover how to lead in challenging times.
March 17, 2020
Building a Healthy Sales Culture in Your Company, with Mike Volpe, Episode #137
Building a sales culture that is healthy and vibrant is a must-do for sales leaders. But how do you do it? Mike Volpe shares from his experience!
March 12, 2020
5 Sales and Marketing Alignment Podcast Episodes – Modern Marketing Engine
Listen to these five essential Modern Marketing Engine podcast episodes to learn how companies are aligning sales and marketing to enable sellers to create more sales conversations.
February 25, 2020
How The Modern Seller Makes Fans Of Modern Buyers, with Meridith Elliott Powell, Episode #136
The modern seller has to appeal to modern buyers, and to work WITH them as they take their buying journey. Learn to do it well from Meridith Elliott Powell.
February 20, 2020
How To Make Corporate Sales Training Stick For Your Entire Team, with David Mattson, Episode #135
If corporate sales training isn’t working for you, there’s a reason. The good news is you can fix it! Join Dave Mattson of Sandler Training for this episode.
February 13, 2020
To Train or Not to Train Your Sellers to Improve Sales Performance (Part 1)
Kirsten Boileau of SAP joins Mario Martinez Jr. to share the results of an internal study on how formal social selling training improves sales performance.
February 11, 2020
Sales Is About Relationships. Have You Forgotten? With Dale Dupree, Episode #134
When salespeople forget that sales is about relationships, all kinds of bizarre things happen. Join Dale Dupree, guest on this episode.
February 6, 2020
Sales Methods: The What, When, Why, and How, with Steve Maxwell, Episode #133
Choose from all the sales methods available can be tricky business. But with the clarity that comes from experience, you can do it well. Steve Maxwell shares on this episode.
January 30, 2020
Overcoming No Decision In The B2B Buying Process, with Jon Perera and Matt Weil, from Highspot, #132
If you are struggling with “No Decision”s in your B2B buying process, there are lots to learn from this powerful conversation on the Modern Selling Podcast.
January 23, 2020
Building A Sales Team That Closes More Deals, with Kraig Kleeman, Episode #131
If you’re looking to build a sales team that is filled with A-players, Kraig Kleeman has the experience and advice to help you do it – on this episode!
January 16, 2020
The Case for Revenue Enablement Over Sales Enablement
Sales enablement is sales-focused. Revenue enablement is customer-obsessed. Learn the difference and how revenue enablement can help your organization.
January 10, 2020
Creating A Profitable Fanocracy For Your Brand, with David Meerman Scott, Episode #130
David Meerman Scott’s latest book, “Fanocracy,” co-authored with his daughter Reiko Scott, is a dissection of how true fans of any group or organization develop their “fandom” and how we as business and sales leaders can organize our strategies around encouraging fans, which in turn can drive long term profits. Join us for this episode of the #ModernSelling podcast as we dive into this fascinating topic!
January 9, 2020
Improve Your Team’s Performance with a Digital Sales Benchmark
How does your team currently use digital selling techniques? Learn how to get a digital sales benchmark and how to use the results to improve performance.
November 19, 2019
Your Sales Mindset Needs An Overhaul – Here’s How To Start, with Bernadette McClelland, Episode #129
When it comes to increasing sales, your mindset will either propel you to greater success or hinder you. Join Bernadette McClelland and Mario Martinez Jr as they help you make your sales mindset the best it can be.
November 7, 2019
But Sales Is Hard… How to Use Modern Selling Techniques to Make it Easier
Discover the modern selling techniques your buyers need to reach the modern buyer and how to use these techniques to build a sales playbook.
November 1, 2019
3 Game-Changing Tips for Sales Leaders
Does your team use LinkedIn effectively? Based on our research, they’re not. Discover 3 game-changing tips for sales leaders and how to implement them today!
October 18, 2019
How To Get The Meeting Every Time, with Stu Heinecke, Episode #128
If you don’t get the meeting, you won’t get the sale. Stu Heinecke explains how to dramatically increase your chances of getting that meeting, on this episode.
October 3, 2019
Benefits of Social Selling Training to Improve B2B Sales
Still wondering about the risks of launching a social selling training program? Learn the benefits, key components and how social selling can increase sales.
September 24, 2019
Accelerate Your Team’s Sales Pipeline Using this One Method RIGHT NOW
Are your sellers struggling to make their numbers? Sales leaders, teach your reps how to earn more referrals to fill their sales pipeline with this easy process.
September 13, 2019
A Sales Manager’s Guide To Killer Engagement At Your Next Trade Show Sales Booth, with Alice Heiman, Episode #125
At your next trade show, sales should be your main target – but conventional methods sales teams use fall flat. Alice Heiman explans how to do it on this episode.
September 4, 2019
The Anatomy of the Modern Buyer and the Modern Seller
How do you engage the Modern Buyer? Become a Modern Seller! Learn the key traits of each and how to build a sales team that attracts the Modern Buyer.
August 30, 2019
How to Increase Sales by Transforming the Sales Structure, with Steve Niemiec, Episode #124
Everyone is looking to increase sales – and it happens in the modern sales environment through new structures for your team. Find out more on this episode!
August 26, 2019
Empower Your Sales Team With The 4 Pillars Of Sales Leadership With Jeff Shore, Episode #123
Do your sales leaders feel like they are responsible for everything but selling? Learn how to empower them to stay in their zone with Jeff Shore.
August 15, 2019
What’s Changed In My 15 Years Of Marketing Leadership
Marketing leadership has changed significantly over the years. Listen in to get the inside perspective from Steven Handmaker with Assurance.
July 24, 2019
Identify Conversation-Ready Leads Faster With An AI Assistant
Learn how AI assistant technology has increased the number of qualified leads for the Oracle sales and marketing team with Kevin Colosimo on this episode.
July 17, 2019
How to Leverage an Employee Advocacy Program and Increase Your Company’s Social Reach
Ready to improve your social media performance 3,850 times over other companies? Find out how to leverage an employee advocacy program for your business!
July 12, 2019
3 Digital Sales Strategies Exposed By The State of Digital Selling Report, with Kurt Shaver, Episode #120
Ready to learn the 3 digital sales strategies exposed in the State of Digital Selling Report? Don’t miss this episode with Kurt Shaver.
July 11, 2019
Why TCMA is The Third Stage Of Sales and Marketing Transformation
Properly using through-channel marketing automation? Learn why TCMA is integral to your sales and marketing transformation with Jay McBain on this episode.
July 10, 2019
How To Keep Communication Style Bias From Derailing Your Sales Process, with Paul Watts, Episode #117
Your sales process needs to take into account communication style bias! Do you know how to troubleshoot for this issue? Listen to learn how.
June 21, 2019
Customer Interaction – Engage with Customers on These Social Media Platforms
Unsure which social media platforms you should use to engage with customers? Mario Martinez, Jr. and Viveka von Rosen share considerations to help you decide.
June 21, 2019
The State of Digital Selling with LinkedIn
Are you using LinkedIn in your digital selling strategy? Listen to the episode to learn ways to effectively implement LinkedIn strategy with Kurt Shaver.
June 19, 2019
Harnessing B2B Buyer Intent Signals In ABM
Learn how leveraging buyer intent signals impacts B2B account based marketing with John Steinert, CMO of TechTarget on this episode.
June 12, 2019
3 Ways To Ensure Marketing and Sales Produce Measurable Results
Discover how being united in marketing and sales at Conversica leads to measurable results with CMO Rashmi Vittal and CSO Gregg Ames.
June 5, 2019
Use Sales Engagement To Break Through The Noise, with Mark Kosoglow, Episode #113
Join guest Mark Kosoglow to learn what sales engagement is, why Omnichannel is vital, why more activity does NOT equal more results, how to personalize your sales conversations the right way, and more!
May 16, 2019
A Modern Approach To Sales Alignment & Marketing In Manufacturing
Learn how marketing and sales alignment contribute to greater customer reach in manufacturing with Carl Howe and Dr. Wes Martz.
May 15, 2019
6 Gift Ideas for Sales Management to Celebrate Sales Wins
We’ve got something to celebrate at Vengreso! CEO Mario Martinez, Jr. talks crushing sales goals and winning awards in this blog post.
May 7, 2019
Implementing The PVC Sales Methodology For LinkedIn Social Selling, Episode #111
If you want to perfect your LinkedIn Social Selling skills, you need the PVC methodology, only from Vengreso. Listen to this episode to learn how it works!
April 30, 2019
5 Sales Coaching Tips Every Sales Leader Must Know About Social Selling on LinkedIn
Sales leaders are challenged with how to do sales coaching on social media platforms they’ve never used. Listen as Mario Martinez, Jr. shares sales coaching advice for social selling on LinkedIn. Discover 5 key takeaways.
April 25, 2019
How Marketing Can Support High Performing Sales Teams
Meshell Baker summarizes the six steps to creating high performing sales teams and how marketing should support them. Listen in and learn how!
April 24, 2019
How To Maximize Modern Sales Effectiveness And Productivity, with Mat Singer, Episode #110
If you need to learn how to maximize sales effectiveness across your entire organization, Mat Singer is on the podcast to help you do that. Listen now!
April 23, 2019
How To Separate Inbound And Outbound Sales To Create More Revenue, with Aaron Ross, Episode #109
Create more revenue for your organization by separating inbound and outbound sales teams. Aaron Ross explains why and how on this episode!
April 18, 2019
The Career Journey of the Modern CMO
The modern CMO is a fairly new position, but one that is growing in influence every year. Join Bernie and his guest Darryl Praill to hear the path ahead.
April 17, 2019
Brand Marketing is the New Demand Generation
Brand marketing is quickly becoming more important than product marketing. Armen Najarian, CMO at Agari explains how he’s taken his company to the next level.
March 20, 2019
Achieving Quota Is Not A Tech Problem, It’s A Sales Leadership Problem, with Tiffani Bova, Episode #105
Sales leadership is to blame for sales reps missing their quotas. That’s the hard truth. Tiffani Bova explains how to increase leadership to satisfy quota.
March 19, 2019
The Journey to Winning Gold in Digital Sales Transformation
Mario Martinez Jr. CEO of Vengreso shares his journey to digital sales transformation Gold at the 2019 Stevie Awards.
March 15, 2019
How Marketing & Sales Contribute to Digital Transformation at CenturyLink
Chris Sikora of CenturyLink shares their digital transformation journey and how they’ve achieved 83% more digital engagement since training their sales team in social selling.
March 13, 2019
Understand The B2B Buyer Journey To Create More Conversations, with Scott Collins, Episode #104
The B2B buyer’s journey is something sales professionals MUST understand because of the impact of digital. Listen to Scott Collins explian, on this episode.
March 7, 2019
The Importance Of Organizational Culture For Sales Teams, with Justin Hiatt, Episode #103
The importance of organizational culture on a sales team cannot be underestimated. On this episode you’re going to hear how Justin Hiatt and the team at Workfront make it happen!
February 28, 2019
How Little Changes To Your Sales Message Can Have Incredible Results, with Tim Riesterer, Episode #102
Your sales message can be much more effective than it is, with just a few small changes to the language you use. Tim Riesterer shares all the details on this episode!
February 21, 2019
How Marketers Can Create A Customer Success Tool To Fuel Sales Enablement
On this episode, CMO John Ryan shares how Crossfuze created its own customer success index to fuel both sales and sales enablement.
February 20, 2019
Want Transformational Sales Growth? Become A Sales Athlete, with Dan Waldschmidt, Episode #101
Sales growth doesn’t happen by accident. Dan Waldschmidt is on Selling With Social to teach you what it takes to be the very best. Listen now!
February 19, 2019
How to Create an Impact with Personalized Marketing and Sales Messaging
Corporate Visions, Inc. and Vengreso present Getting Personal About Personalization, a webinar that examines how to create personalized marketing and sales messaging that drives action.
February 14, 2019
How Templates Lead to the Best LinkedIn Profiles for Sellers
Templatizing your salespeople’s LinkedIn profiles isn’t a bad thing! Mario Martinez, Jr. and Kurt Shaver explain why the best LinkedIn profiles come from customizable templates.
February 6, 2019
10 Steps To Launching A Digital Selling Program, Episode #99
If your organization has not developed a digital selling program, you MUST listen to this episode. Mario Martinez Jr, CEO of Vengreso breaks it down for you step by step.
January 31, 2019
The Impact Of One Word In Customer Conversations
Erik Peterson shares how one simple change in wording can make your customer conversations more effective, leading to more conversions.
January 30, 2019
The Modern Marketer’s Guide to Content for Sales Enablement
If you are not investing in content for sales enablement, you’ll miss more and more opportunities to close deals as time goes on. Learn how to do it right from Viveka von Rosen.
January 23, 2019
Your LinkedIn Banner – Don’t Miss This Branding Opportunity
The LinkedIn Banner is an often overlooked opportunity to highlight your personal brand. Along with your profile photo, it’s the first thing your audience will see, so it needs to be appealing, compelling, and informative. But with LinkedIn changing their layout, and having the desktop profile design different from mobile, creating the perfect banner was always a challenge—until now.
January 21, 2019
Move Over Alexa It’s Time to Re-Humanize the Sales Process
If AI is causing your sales process to feel like it needs some re-humanizing, you’ve got to hear this heartfelt and powerful conversation with Shari Levitin.
January 9, 2019
Going Beyond Marketing and Sales Alignment with Justin Shriber, Episode #96
Marketing sales alignment is good. Marketing and sales orchestration is better. Justin Shriber explains the concept and tells you how to get started, on this episode.
December 20, 2018
How to Get Valuable Sales Data Insights from Wins and Losses
Sales data is one of the metrics most dependent on human reporting. How can you get the data you need from your salespeople? Bill Sexton explains on this episode.
December 19, 2018
It’s Time to Transform Sales Training for Women
This conversation with Cynthia Barnes is an inspiring look at how specific sales training for women can enable them to dance on the glass ceiling. Listen to hear more!
December 12, 2018
Are You Closing Sales Or Opening Relationships? with Adam Markel, Episode #94
We all want to be closing sales to a greater degree. What we don’t recognize is that it happens by opening relationships. Adam Markel shares on this episode.
December 6, 2018
How to Get Started with Artificial Intelligence in Content Marketing
Listen to this podcast to discover two business models to get started with artificial intelligence in content marketing
November 28, 2018
Your LinkedIn Company Page Is Getting An Upgrade. Say Hello to the New LinkedIn Page
Your LinkedIn Page – formerly your LinkedIn Company Page – will soon have new tools and interactive features to better engage with your audience.
November 20, 2018
How To Get More Sales Wins By Making Your Buyers C.R.I.N.G.E., with Douglas Vigliotti Episode #91
We all want more sales wins, and my guest on this episode of #SellingWithSocial is going to break down a simple framework that will help us get them. Doug Vigliotti is a writer, speaker, podcast host, and consultant. He’s the bestselling author
November 15, 2018
The Influential Role of Content in Sales Enablement
On this podcast Tamara Schenk from CSO Insights reveals eye opening research findings that support the business case for providing sales teams relevant content.
November 14, 2018
To Achieve Modern Sales Success You Have To Become A Modern Seller, with Amy Franko, Episode #90
My guest on this episode of #SellingWithSocial is Amy Franko, champion of modern sales. As a sales leader, Amy built a successful and lucrative B2B sales career with global tech giants IBM and Lenovo. She then pivoted 180° into entrepreneurship, launching a training firm – Impact Instruction Group. She has successfully built and scaled a book of business that includes some of the world’s most recognizable brands.
November 8, 2018
How to Position High Level Employees as Trusted Thought Leaders
The concept of people serving their industry as “thought leaders” is fairly new, but in the digital world, it’s a vital one for B2B leaders to understand and leverage. On this episode of Social Business Engine, Bernie’s guest is Xenia Muntean, CEO of Planable. Xenia is an entrepreneur and an emerging thought leader on the topic of digital marketing. She’s been featured in Forbes as one of the Top 100 Forbes Women Entrepreneurs, and has spoken at Cannes Lions.
November 7, 2018
Using Predictive Intelligence To Increase Sales Revenue, with Christine Zmuda, Episode #89
Predictive Intelligence is changing the way marketing and sales professionals get results. In short – it allows us to give individual prospects or customers experiences that are unique to them and fit where they are in the sales process. It does so by utilizing data from all web-based channels: email, mobile, social, and even a call center. Best of all, predictive intelligence is proven to drive key business results.To speak with me about this issue I invited my friend Christine Zmuda to be my guest on this episode of #SellingWithSocial.
October 31, 2018
How to Master Selling To The C Suite, with Steve Hall, Episode #88
We’ve all heard that there are advantages to selling to the C Suite, but do you know what they are and how to make the most of them? My guest on this episode of #SellingWithSocial is one of the foremost authorities on selling at C Level, Steve Hall. Steve believes and teaches that If you sell high value B2B products or services, it’s better to sell as high up the chain as you can.
October 25, 2018
Helping Customers Win More through Highly Personalized Account Based Marketing
Account based marketing has been around for a while now, but doing it in a highly personalized way is not something you hear addressed often. But if you can personalize your marketing you can greatly strengthen customer relationships and grow your footprint in the account. On this episode, Bernie speaks with Paul Johns, CMO at SAI Global, a leader in the delivery of integrated risk management solutions for enterprise customers across the globe, about how they help their customer win through highly personalized account based marketing.
October 24, 2018
Brand Reputation Management: Make the Best Impression with Your LinkedIn Profile
Brand reputation management isn’t only for companies. Salespeople need to manage their online reputations too, especially on LinkedIn.
September 24, 2018
Follow These 4 Tips to Improve Your Sales Leadership Skills, with Rana Salman, Episode #77
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Podcasts Few professionals are as knowledgeable in sales leadership as Rana Salman, Principal of
July 14, 2018
Breaking Through Barriers in Sales Leadership with Christine Pavalon, Episode #73
Only 12% of professionals in sales leadership are women. That number is even lower for minorities and female minorities. Christine Pavalon, VP of Sales at Avtex, is challenging office culture norms and breaking through barriers in the sales industry.
June 1, 2018
4 Ways to Improve Your Sales Leadership and Encourage Better Hiring, with Steve Benson, Episode #69
I love stories about sales professionals stretching their sales leadership legs by leaving the corporate world and carving out their own path. That’s why this interview with Steve Benson, founder and CEO of Badger Maps, is so great.
May 3, 2018
Leveraging Digital Sales for the 3 Tiers of Account Based Sales
Account Based Sales and Account Based Marketing are hot topics lately, but there’s a lot of variation in how people define them. In this article, Vengreso’s CSO, Kurt Shaver, identified three different tiers that fall under the umbrella of ABS/ABM, according to the many sales reps she talks to every day.
March 12, 2018
27 Must-Read LinkedIn Posts that Will Help You Build Your Business in 2018
27 LinkedIn articles and resources you should read to create a stronger brand, have more success in your content marketing and generate more leads in 2018!
January 2, 2018
Increase Your LinkedIn SSI Score to Increase Your Sales
Here is the Vengreso quick list on what you can do today to start increasing your LinkedIn SSI Score.
October 24, 2017
Build Your Buyer Persona Before Prospecting on LinkedIn
Learn how creating a buyer persona through LinkedIn can fill your prospecting list with the clients you want
October 20, 2017