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Fresh Content for Hummingbird

Fresh Content Impacts Search Engine Rankings

Google's Hummingbird is said to have been named for the tiny little bird because it aims to be fast and precise. I might add that, like the hummingbird, the search engines are drawn to the freshness of your content. Hummingbirds are drawn to fresh, appealing...

Must read sales - Give and Take by Adam Grant

Google’s Blueprint for Search Domination

One thing is for certain the search experience will become much more personalized than it is already when Google has more data to shift through. Soon the days of the lopsided algorithm that currently consist of who has the most authorative backlinks will begin to...

Google Panda Update is Not As Complex As You May Think

Google Panda Update Is Not As Complex As You May Think

The Panda update is Google’s way of doing some housecleaning. Panda was launched to reward websites with high quality content, and penalize websites with low quality content and non-organic inbound links. Google’s primary goal is to deliver relevant search results to maintain brand loyalty and...

96_Rick_Wion

Blog Case Study Anatomy of a Successful Blog

Blogging has become an intricate component of any digital marketing strategy. I have been following NFC Rumors since its inception in May 2011. NFC Rumors is a blog case study that exemplifies what can be accomplished with a well-planned content marketing strategy....

Social Search Keeping Up With the Wars

Facebook has trumped Google with their Like button. But, one thing Google has that Facebook doesn’t have is search market share. After all, Facebook is a noun and Google is a verb. When you are searching for information online you don’t “Facebook” it you Google...

Google +1

Google +1 Big News for SEO

Let’s face it, Facebook has succeeded in permeating the world’s websites and blogs with its Like button. Google has to (privately) feel they’ve been trumped by the almighty Like. But, one thing Google has that Facebook doesn’t have is search market share. After all, Facebook...

Social Search Engine Wars Heating Up

Both Google and Microsoft recently made announcements that pertain to integrating results from your social circle. Google announced an expansion to their social search plans, originally announced in October 2009. In the first expansion into social search, Google provided you the option of drilling...

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