Tag: social selling

Amy Franko modern sales
Mario Martinez Jr.

To Achieve Modern Sales Success You Have To Become A Modern Seller, with Amy Franko, Episode #90

My guest on this episode of #SellingWithSocial is Amy Franko, champion of modern sales. As a sales leader, Amy built a successful and lucrative B2B sales career with global tech giants IBM and Lenovo. She then pivoted 180° into entrepreneurship, launching a training firm – Impact Instruction Group. She has successfully built and scaled a book of business that includes some of the world’s most recognizable brands.

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How to Position High Level Employees as Trusted Thought Leaders
Bernie Borges

How to Position High Level Employees as Trusted Thought Leaders

The concept of people serving their industry as “thought leaders” is fairly new, but in the digital world, it’s a vital one for B2B leaders to understand and leverage. On this episode of Social Business Engine, Bernie’s guest is Xenia Muntean, CEO of Planable. Xenia is an entrepreneur and an emerging thought leader on the topic of digital marketing. She’s been featured in Forbes as one of the Top 100 Forbes Women Entrepreneurs, and has spoken at Cannes Lions.

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How to Win Friends and Drive Business in the Age of Social Media
Bernie Borges

How to Win Friends and Drive Business in the Age of Social Media

Bernie’s guest on this episode of Social Business Engine is Jon Ferrara, founder and CEO of Nimble. Jon has a long history of building relationships, building friendships, building companies, and driving business results. He’s the perfect person to talk to about how we can drive business through genuine friendships in the age of social media.

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Effective LinkedIn Posts: The Science Doesn’t Lie
Bernie Borges

Effective LinkedIn Posts: The Science Doesn’t Lie

Scott Ayres is a Content Scientist for Agorapulse – he runs experiments as part of the company’s Social Media Lab. During this conversation with Bernie you’ll hear how he runs experiments using different content on the various social media platforms, verifies it through the expertise of an actual data scientist, and publishes the results.Scott’s findings from a recent experiment about LinkedIn posts is the special topic of interest for this episode.

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