Stephanie Stahl podcast interview on great content marketing
Bernie Borges

We Only Need Great Content Marketing

Listen to Stephanie Stahl’s description of great content marketing on this episode of the Modern Marketing Engine podcast, and use it as a benchmark for assessing your content marketing strategy.

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LinkedIn Banner Template Vengreso
Stan Robinson

Your LinkedIn Banner – Don’t Miss This Branding Opportunity

The LinkedIn Banner is an often overlooked opportunity to highlight your personal brand. Along with your profile photo, it’s the first thing your audience will see, so it needs to be appealing, compelling, and informative. But with LinkedIn changing their layout, and having the desktop profile design different from mobile, creating the perfect banner was always a challenge—until now.

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Amy Franko modern sales
Mario Martinez Jr.

To Achieve Modern Sales Success You Have To Become A Modern Seller, with Amy Franko, Episode #90

My guest on this episode of #SellingWithSocial is Amy Franko, champion of modern sales. As a sales leader, Amy built a successful and lucrative B2B sales career with global tech giants IBM and Lenovo. She then pivoted 180° into entrepreneurship, launching a training firm – Impact Instruction Group. She has successfully built and scaled a book of business that includes some of the world’s most recognizable brands.

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How to Position High Level Employees as Trusted Thought Leaders
Bernie Borges

How to Position High Level Employees as Trusted Thought Leaders

The concept of people serving their industry as “thought leaders” is fairly new, but in the digital world, it’s a vital one for B2B leaders to understand and leverage. On this episode of Social Business Engine, Bernie’s guest is Xenia Muntean, CEO of Planable. Xenia is an entrepreneur and an emerging thought leader on the topic of digital marketing. She’s been featured in Forbes as one of the Top 100 Forbes Women Entrepreneurs, and has spoken at Cannes Lions.

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Selling to C Level Executives How to Master It
Mario Martinez Jr.

How to Master Selling To The C Suite, with Steve Hall, Episode #88

We’ve all heard that there are advantages to selling to the C Suite, but do you know what they are and how to make the most of them? My guest on this episode of #SellingWithSocial is one of the foremost authorities on selling at C Level, Steve Hall. Steve believes and teaches that If you sell high value B2B products or services, it’s better to sell as high up the chain as you can.

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How Fundbox Uses AI and Humans to Deliver a Great Customer Experience
Bernie Borges

How Fundbox Uses AI and Humans to Deliver a Great Customer Experience

A great customer experience is at the heart of customer loyalty and support – and we all want OUR customers to have that “Wow!” experience. As technology improves there are more and more ways to deliver experiences customers remember and tell others about. Bernie’s guest on this episode of Social Business Engine is Basile Senesi, head of sales and support at Fundbox.

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Succeed at digital marketing failure
Mario Martinez Jr.

Digital Marketing How to Succeed at Failure

We preach. We advise. We recommend. We execute. Yet, sometimes, we encounter a client that subscribes to the “nope, I want to do this my way” mentality. So, my colleagues and I created a list of our best advice on how to fail miserably at digital marketing. If we missed any cardinal rules, please be sure to let us know.

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