Ted Coine

Ted Coiné – A World Gone Social

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On this episode, I’m joined by Ted Coiné, Chief Marketing Officer of Meddle.it, the next generation of content marketing for organizations and individuals. Ted is a Forbes Top 100 Social Media Power Influencer, Inc. Top 100 Leadership Expert, and Inc. Top 100 Speaker. A three-time CEO, Ted Coiné is also the co-author of “A World Gone Social: How Companies Must Adapt to Survive.”

A World Gone Social by Ted Coine and Mark Babbitt

On This Episode You’ll Discover:

  • Why brands should think about “going social”
  • Why Ted believes “social fluency” will be one of the top skills required of CEOs in the next 5 years
  • The difference between being a B2B and B2C social business
  • Why B2B companies should be using social to source top talent
  • The importance of trusting your employees to build their own personal brands
  • Examples of a big brands that turned bad customer service into great publicity (and one that totally flubbed it)
  • Why companies unwilling to embrace social business are destined for extinction
  • Why being nimble is vital to success
  • “Culture is everything”

Featured On This Episode:

I invite you to listen to the entire podcast episode using the player at the top of this page, or by listening on a mobile device through iTunes or Stitcher. Be sure to subscribe so you don’t miss a future episode.

This episode is sponsored by Cision, the leading provider of public relations software for planning, executing and measuring influencer campaigns in one integrated platform.

 

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