Your Content Should…
Generate Sales Leads From Day One
Content fuels your lead generation machine!
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How to Design a Content Strategy that Generates Sales Leads Day One
100% of your content should convert!
White Paper Table of Contents
Getting your personas right
Mapping the customer journey into funnel stages
Producing conversions throughout the buyer’s journey
How to offer a lead magnet
Documenting your content map
Guillaume Decugis
Founder & CEO, Scoop.it
“A lot of marketers have been told to take a safe and slow road to content marketing results. But with the right strategy, content can generate leads from day one!”
Generate Sales Leads From Day One with Your Content
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