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SAN FRANCISCO, CA (PRWEB) AUGUST 31, 2016 – Mario Martinez Jr., CEO of M3Jr Growth Strategies, today announced rapid growth in his LinkedIn profile makeover program called LinkedIn Profile Transformation. M3Jr Growth Strategies was recently awarded a contract to provide social selling training and to rebrand 1,000 sales professionals’ LinkedIn profiles. Martinez’s social selling training program helps sales and marketing professionals attract their modern buyers, provides keyword and search engine optimization within each profile, and allows the sales professionals to leverage their LinkedIn profiles as a lead magnet.
“We have been blown away by the successes our clients are having with our LinkedIn Profile Makeover and social selling training programs,” Martinez said. “In many cases, clients are replacing cold calls with leads from social selling and, in turn, producing great results.”
Social selling has become a trending sales and marketing strategy in recent years. While traditionally, a LinkedIn profile is thought to be an online professional resume, this would not be the case for a social seller. Nearly 450 million people currently have profiles on LinkedIn, and tapping into that wealth of business information has significantly increased sales for both Martinez and his clients.
Martinez said that the key is using a LinkedIn profile as a buyer’s resource page that maps to a buyer’s journey and shows exactly who they help and how they help solve real business problems. He added that when optimized correctly “it’s an excellent tool that can be search optimized, giving a competitive advantage to the company.”
“Working with M3Jr was a great experience. Our goal was to help our sales people find new ways to connect with and help IT buyers, and we’ve been very pleased with the result,” said Kim Addington, COO and CMO at NPI. “Mario and his team helped us rebrand our LinkedIn profiles and map them to the buyer’s journey, and provided the social selling training we needed to accomplish our objective. They walked us through the process every step of the way. Our sales team is genuinely enthusiastic about the new skills they’ve learned.”
Martinez’s company is focused on advanced selling techniques that follow the changing buyer environment and leverage the power of personal and professional branding. His slogan is “Don’t Do Normal,” and all of the company’s coaching follows that mantra.
He said, “If you’re using the same sales and marketing strategies as everyone else, you’ll be left behind.” He believes that sales and marketing leaders who do not adopt and leverage professional branding and social selling will become obsolete. By teaching and engaging sales teams, clients have been seeing very good results.
“We hired M3Jr to rebrand the social image of our firm and customer-facing personnel through the LinkedIn profile transformation services and to provide social selling training, and they delivered well on that outcome,” said Domenic Colasenta, Chief Marketing Officer at WGroup. “What I didn’t expect was that they would also ignite a wave of interest in social selling across the firm. The new thinking fostered from social selling techniques produced a change in the sales culture of the firm that has exceeded every expectation I had. We finished our biggest sales half in the firm’s 12-year history – and M3Jr was a big part of that!”
While Martinez’s team has extensive experience in expert LinkedIn profile makeovers and getting in front of potential leads, that’s only one step in the process. By going through the entire process, sales teams are prepared to understand the entire social selling process and how to understand buyer behavior and the most effective engagement methods. This means the buyers that the sales professionals attract are genuinely interested in their services.
“Working with M3Jr was a great experience. Mario and his team provided us social selling training and the team worked to rebrand 100+ of our sales reps LinkedIn social profiles as well as our marketing team,” said Alan Scheik, Head of Americas Marketing at Cisco Capital. “The difference maker for us was the prior planning and build-out of the program, messaging, and templates to ensure a successful launch. Once the training started, they walked us through the process every step of the way, from how to socially engage to entering into the mind of today’s modern buyer, and the results were fantastic. Our LinkedIn profiles are now mapped to the buyer’s journey and we achieved significant adoption from the beginning. (M3Jr provided) incredible knowledge, guidance and leadership to ensure success.”
“This new project of 1,000 sales reps and their LinkedIn profiles is only the beginning of truly transforming the social selling industry,” said Martinez.
About M3Jr Growth Strategies, LLC
M3Jr Growth Strategies is a full-service provider of social selling training and lead development, including LinkedIn profile makeovers. They cater exclusively to sales and marketing professionals. They assist with organizations’ social selling strategy development, and teach end-users how to engage, connect, and feed their prospective buyers through social selling training via corporate training and workshops. They support small businesses and individuals through customizable private coaching and social media management services. Martinez is a popular and sought-after speaker and writer with over 18 years of sales experience.
Readers are invited to read his take on personal branding: #Your Brand Sucks.