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If I had a nickel for every time someone told me that social selling was a waste of time, I’d have heavy pockets.

I can understand where these folks are coming from. It’s not always easy to quantify your success. But one of the measures you can use is LinkedIn engagement.

This short video shows you how to track the success of your LinkedIn posts and content you’ve been sharing by the frequency, type and most importantly, interactions.

Use this information to see how well your posts are doing with your audience. And if they aren’t producing the results you want, change ’em up.

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