One of the most important qualities a sales rep must possess is knowing how to prospect. Many argue that due to the number of tools available to sales professionals, prospecting is as easy as ever. But sadly, many still continue to call their prospect list and...
Read More
Learn how to use a unified marketing and sales funnel to engage with the right prospects. Listen to this episode of the Modern Marketing Engine now....
Read More
Any modern sales strategy must include offline engagement with sales gifts. In the COVID era, prospects, customers and even employees are craving something that will break the pattern of their daily activities — and nothing beats a physical gift delivered to their home to do...
Read More
In 2020, video for sales became more than a trend. It’s now a vital tool for remote sellers, who need to prospect digitally and maintain relationships with customers. We all know about the amazing growth of video conferencing platforms, such as Zoom and Google Meet for...
Read More
In this episode, my guest, Tony Morris, shares three prospecting tips that sales leaders can teach their salespeople to engage with today's tech-savvy buyer....
Read More
How can you use gift marketing in your company, and what are some significant use cases? That is the topic of this episode of the Modern Marketing Engine podcast with my guest, Nick Grant, Head of Marketing at Postal.io....
Read More
I started my sales career cold calling, but in my mind, doing cold calls is not modern selling. It's just basic selling. However, I've decided to bring in some experts to share some cold calling tips with the listeners of the Modern Selling Podcast. Subscribe to...
Read More
If you want to start a business or just take your existing sales tech company to the next level, you may be wondering, should I seek venture capital funding or just do it on my own? In this episode of the Modern Selling Podcast, I...
Read More
A B2B podcast is a great way to increase visibility and brand awareness. Discover how to start a podcast and make it work for your marketing goals....
Read More
It is estimated that today millennials (those born between about 1980 and 2000) comprise half of the American workforce, and by 2025, will be 75% of the global workforce. For sales leaders, that means working with sales reps who have particular interests and values, sometimes...
Read More