The 3 Tiers of Account Based Sales by Vengreso
Kurt Shaver

Leveraging Digital Sales for the 3 Tiers of Account Based Sales

Account Based Sales and Account Based Marketing are hot topics lately, but there’s a lot of variation in how people define them. In this article, Vengreso’s CSO, Kurt Shaver, identified three different tiers that fall under the umbrella of ABS/ABM, according to the many sales reps she talks to every day.

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