What would it take to see sales and marketing efforts come into alignment? Is there some quick fix or easy solution or would it take a more comprehensive and systematic approach? On this episode of #SellingWithSocial, you’ll hear from my guest Bernie Borges as he introduces an exciting solution called Vengreso. Bernie works with B2B C-Suite executives and their staff to align Sales and Marketing to achieve revenue targets through content marketing strategy, social media strategy and social selling training/coaching to achieve sustained results. He’s been recognized by industry peers, including Marketing Insider’s 60 Best Marketing Speakers, TopRank’s Top 50 Content Marketing Influencers 2016, Cision’s Top 50 Content Marketers on Twitter and Brand Quarterly’s Top 50 over 50 Marketing Thought Leaders. To hear more about Bernie’s story and his part in the awesome Sales and Marketing solution, Vengreso – make sure to listen to this episode!Discover the Solution 4 #Sales & #Marketing Alignment w @bernieborges #SellingWithSocial @M_3JrClick To Tweet
Sales and Marketing Alignment
For far too long sales and marketing have been siloed away from each other. In many companies, it’s a classic case of the left hand not knowing what the right hand is doing! There are even many business environments where the two departments have a very unhealthy and contentious relationship. What if that could all change? Bernie is an expert at assisting companies by bringing sales and marketing into alignment. The reason for Bernie’s success is due in large part to his perspective, spending time working on a sales team and later heading marketing teams has granted him a unique outlook. If you’d like to hear more about Bernie’s efforts and the revolutionary transformation that Vengreso is bringing to the sales and marketing space – don’t miss this episode of #SellingWithSocial!
What is Vengreso?
What in the world is Vengreso? Vengreso is the largest full spectrum sales service provider. Between the seven founders, we have trained more than 85,000 professionals from small businesses to large enterprises across the whole range of digital selling. Our combined efforts and mission is to help companies align their sales and marketing efforts for maximum effectiveness. In addition, we at Vengreso are equipping business professionals with the mindset, skillset, and toolset needed to engage in online spaces consistently without having to force it. By doing all of these things, we are creating a digital sales ecosystem that allows any digital sales organization to have all the ingredients that they need to really accelerate growth, sales, and revenue. Hear more about the awesome vision and mission of Vengreso on this episode of #SellingWithSocial!Who is @GoVengreso? @bernieborges answers this ? on Part 1 of 3 #SellingWithSocial #Podcast @M_3JrClick To Tweet
Creating a GREAT Customer Experience
No longer can the sales professional do it all on their own! They need to be part of a team that supports and assists them in their unified pursuit of success and growth. There needs to be a streamlined service that can come in and bring the tools and training needed to sustain a collaborative environment. That’s where Bernie and our team at Vengreso come in! We have a unique vision to help businesses solve this problem. Not only do we have the solution, we CARE! Our Vengreso team comes from the sales and marketing world so we know it inside and out and want to see it improved and transformed for the better. To hear more about Vengreso and the amazing team we’ve recruited to serve the sales and marketing industry – make sure to listen to this episode of #SellingWithSocial!
Join the Movement!
There’s a certain pride that comes when you get to experience being on the cutting edge of a new trend or an early adopter of a product that goes viral. If you make sure to catch the wave and follow what’s going on with Vengreso, you will be on the cutting edge! Not only will you receive tons of value from the free content that we produce but you will also be along for the ride to watch this movement really get off the ground. What are you waiting for? Join the movement! Follow Vengreso and watch as transformation and inspiration flow as our thought leaders usher in the next evolution of the sales industry. Don’t miss a minute of it! Find out more on this episode of #SellingWithSocial!@bernieborges says to #JoinTheMovement w @M_3Jr on #SellingWithSocial! What movement? Listen now!Click To Tweet
Outline of This Episode
- [1:10] I introduce my guest, Bernie Borges.
- [2:20] BIG ANNOUNCEMENT.
- [4:45] Bernie’s story, the cliff notes version.
- [6:00] Sales and Marketing alignment.
- [8:00] What is Vengreso?
- [12:15] Challenges in the content marketing space.
- [14:30] Who is on the Vengreso team?
- [21:00] How did Vengreso come about?
- [24:30] Creating a great customer experience.
- [30:00] A digital sales ecosystem that WORKS!
- [33:00] Talent recruitment.
- [35:00] Join the movement!
- Check out the NEW Vengreso website!
- Bernie’s Twitter page: twitter.com/bernieborges
- Bernie’s Facebook page: facebook.com/bernie.borges
- Bernie’s LinkedIn page: linkedin.com/in/bernieborges
- Podcast: Social Business Engine
- Podcast: Conversations with Phil
- Movie: The Lion King
- Movie: Mr. Bean’s Holiday
- Auto Text Expander
Connect with Mario!
- On Facebook
- On Twitter
- On YouTube
- On LinkedIn
What will it take 4 #Sales & #Marketing 2 align? Find out w @bernieborges #SocialSelling @M_3JrClick To Tweet What do U get when U mix #DigtialSales #ContentMarketing & #TalentRecruitment? @bernieborges @M_3JrClick To Tweet
10 thoughts on “15 LinkedIn Profile Optimization Tips to Get Found This 2023”
My LinkedIn account was ranking on the first page for best mommys blog keyword quite a few years back and I didn’t have any idea. While working, I stumbled upon the Analytic section of LinkedIn and saw that most of the visitors are coming from search engine later on I realized that in my profile I’ve used “Mommy’s blog” word a lot of time and that is the reason why it was ranking well on SERP. This is how I came to know about SEO and I was also amazed by the fact that how easy it was to rank for competitive keywords back then. Anyways loved your article and please share more tips on SEO.
Thanks for sharing. The number of times you mention a word or phrase is still a factor for sure.
We love hearing tips as well as questions our reader, so keep them coming!
Should I change keywords overtime based on what’s popular on the internet?
There is a lot of value in this article, especially for those looking to improve their visibility on LinkedIn. My favorite of the fifteen tips shared in this article is number nine. I’ve observed that people with custom profile links, seem to get more attention than those who haven’t customized their LinkedIn profile URL. Interesting article, thank you for taking the time to put it together.
Customizing LinkedIn URLs create more visibility for sure! Thank you, Bret.
I agree with the recommendations, they are a very important part of our strategy on LinkedIn, it can give confidence to potential customers (or leaders when someone is looking for a job).
People shouldn’t underestimate keywords on their LinkedIn profile! This helped potential buyers to find me on LinkedIn more easily when they searched for certain products and/or services. Thanks Viveka!
Thank you for another great blog post. For the alt text and/or naming images, do you mean two to three different keyword phrases as a maximum, like this?
B2B cybersecurity content marketing writer , technical writing cybersecurity content , cybersecurity technical writer , David Geer
Or can you add more keyword phrases than this?
Hey David – I honestly don’t know the efficacy of adding more keywords than that. I would stick with what you have above.
All the information is very helpful which can help us to increase our Profile ranking on LinkedIn. Another big interesting article, this blog is very useful for the Optimization of my LinkedIn profile.
I also get much knowledge from this blog.
thank you keep sharing.