How to use Video for Sales Success

VengresoDigital Selling How to use Video for Sales Success

How to use Video for Sales Success

Vengreso Digital Sales Video Training program encourages salespeople to think outside the box and try different approaches when using video for sales.

In this episode of Vengreso Customer Testimonials, Brian Mulcrone shares with us how training with Vengreso helped him come up with the brilliant idea to use a OneMob personal email video to speed up a high-end client’s decision-making process. Watch the story unfold below…

Using video for sales helped @brianmulcrone engage w/ prospects. #VengresoTestimonial w/ @M_3jrClick To Tweet


If you prefer text over video, just keep on reading…

About Brian Mulcrone:
Brian is a Chicago Native in his first year with the San Francisco 49ers’ Premium Sales Staff. Before the 49ers, Brian worked with the Washington Nationals, the Cincinnati Reds and V8 Supercars in Gold Coast, Australia. Along with football, Brian has a passion for baseball, hockey, live music, and travel.


The Story: How using a video for sales can speed up a prospect’s decision-making process.


In his Premium Sales role with the 49ers, Brian essentially sells season tickets to fans and businesses. But the business client demands a persistent approach to gain a response. Before learning of Vengreso, Brian thought he was applying digital sales techniques sensibly. He was using modern technologies like email, social media, and digital tools endorsed by his company; however, a number of b2b prospects remained cold. Then Brian had the opportunity to attend our one-day digital sales video training program, which inspired him to try using video for sales.

Are you using #video for sales sensibly? @brianmulcrone shares his story w/ @M_3jr #digitalsalesClick To Tweet

Soon after the training program, Brian implemented the sales techniques he learned from Vengreso, and his business prospects have been responding! Ultimately, a high-end client became interested in using Levi’s Stadium (the 49ers’ home turf) for a business event. Usually, when it comes to venue rentals with premium packages, clients want to see the venue in person before making such an important decision. Brian understands what a time-consuming process this can be, and he wanted to make it simple and quick for his clients.

Using the knowledge he gained on sales personalization from his Vengreso training, Brian produced a virtual tour video of Levi’s Stadium that includes suggestions on each of the club spaces. Using video for sales in this way provided this high-end client a personal buying experience while speeding up the decision-making process. Result: the client LOVED the virtual presentation and continued to be in contact with Brian to lock in the event.

How did #digitalsales training inspire @brianmulcrone to produce a virtual tour #video? @M_3jrClick To Tweet

Brian’s takeaway from this experience is to have the confidence to try different sales techniques. Though not highlighted in this written version of the story, Brian used more than one sales tool in this process, one of which is Calling. He kept in touch with his prospects via phone calls and text after sending a personalized email, taking to heart Vengreso CEO Mario Martinez’s advice, “Turn your online sales into offline sales.”

After video emails, @brianmulcrone extended the conv w/ clients w/ this method. @M_3jr #digitalsalesClick To Tweet

You can watch the video above to hear how Brian connected with prospects via traditional selling techniques. And for business queries on how you can use Levi’s Stadium for incentivizing referrals and staff, company awards and recognition events, and other special purposes, see the details below.

You can connect with Brian through these channels:
Call: (408) 579-4429
Email: [email protected]
Twitter: @brianmulcrone
LinkedIn: https://www.linkedin.com/in/brianmulcrone/

For other customer testimonials like this, you can watch more at our Vengreso YouTube channel or check out our blog archive for an article version.

I invite you to register for our Social Social Selling Virtual Boot camp or to schedule a 15-minute free consultation with me, Mario Martinez Jr., to learn how Vengreso can help you find the same success as Brian.

Vengreso Social Selling Bootcamp

Mario Martinez Jr.

Mario is the CEO and Co-founder of Vengreso. He spent 84 consecutive quarters in B2B Sales and Leadership roles growing hundreds of millions of dollars in revenue annually. Mario is one of 20 sales influencers invited to appear in the Salesforce documentary film “The Story of Sales” launched in 2018. He was named 2019’s Top 10 Sales Influencers by The Modern Sales Magazine, 2018’s Top 25 Most Influential Inside Sales Professional, Selling Power Magazine’s 2018 Top Sales Training and Coaching Consultant, and was recognized in 2019 as one of the top Social Media Leaders by The Social Shake Up. As a renowned digital sales evangelist, Mario teaches marketing and sales professionals how to develop an engaging personal brand to attract today’s modern buyer using the digital sales ecosystem.  Mario is the host of the popular Selling With Social Podcast. He’s been featured in Forbes, INC., Entrepreneur and was formerly a contributor to the Huffington Post. He’s a highly sought-after Keynote Speaker with brands such as LinkedIn, Cisco and many more. He is also known to open a speech with a Salsa dance. Follow him on YouTubeLinkedIn, or on Twitter.

No Comments

Leave a Comment

For security, use of Google's reCAPTCHA service is required which is subject to the Google Privacy Policy and Terms of Use.

I agree to these terms.

[required]
[required]
[if lte IE 8]
[if lte IE 8]
[required]
[required]
[if lte IE 8]
[if lte IE 8]
[required]
[required]
[if lte IE 8]
[if lte IE 8]
[required]
[required]
[if lte IE 8]
[if lte IE 8]
[if lte IE 8]
[if lte IE 8]
[if lte IE 8]
[if lte IE 8]
[required]
[required]
[if lte IE 8]
[if lte IE 8]
[required]
[required]
[if lte IE 8]
[if lte IE 8]